Life, 1912-05-16 · page 8 of 52
Life — May 16, 1912 — page 8: what you’re looking at
What you’re looking at
This page is primarily **advertising content** rather than satire or political commentary. It contains: 1. **Shackamazon Fabrics ad** - promoting merchant tailors and fabric patterns 2. **Book review section** - discussing "Piety and Rebates" by John D. Rockefeller 3. **Budweiser ad** - featuring an eagle and emphasizing the brewery's scale (140 acres, 110 buildings) 4. **Anheuser-Busch Brewery statistics** - detailed capacity, transportation, and employment figures 5. **Surburg's Arcadia Mixture tobacco ad** - promoting pipe tobacco The Budweiser content highlights industrial achievement through impressive numbers—a common advertising approach of the era. The eagle symbolizes American quality and dominance. There is no apparent satire; this represents straightforward early-20th-century commercial promotion in a magazine that mixed editorial content with paid advertisements.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
LIFE: M h t T: “ slight errata, ‘such as a missing naught in the contribution for the Baptist Mis- ercnant 1alors fete and. another” mission sionary Society, M. k naught in a check sent to the Pennsyl- ake vania Railroad Company in 1875. These will doubtless be corrected in a later Here is Real Cigarette Perfect-Fitting casio satan en Coablaes disiecion, eharoctts chs Clothes 100 Cigarettes with Your Monogram for $2 A History or Fru snip, by Theodore ARTISTICALLY ene engraved in gold at Roosevelt. Published by the Taft raliegt your eect a Bargain Company. berand ece how pleased you wilbe with This book should be found upon every forS sample cgareten, Wette today. T APOLLO BROS., inc. tagorans sre Guaranteed Fabrics : Assure Seeaweee | Budweiser “Ask a Merchant At the Top ly Tatloi’ Because of Quality and Purity (| | y | Bottled with crowns or corks only at the Home Plant in St. Louis Some New Books (With apologies to any book reviewer.) Piety ano Resates, by John D. Rocke- feller. Published by Archbold, Gerry and Company. We have read this book with great at- tention, and desire to say that it has gripped us very hard, The author has. had a vast experience with his subject matter and speaks at first hand. He shows quite conclusively that piety and rebates are not only closely allied to cach other, but have always been so in the history of the world. We note a few The Anheuser-Busch Brewery Covers an area of 140 acres of ground, equal to 70 city blocks, upon which are located 110 individual buildings. CAPACITY TRANSPORTATION FACILITIES Brewing Capacity = 2,500,000 barrels per year | Refrigerator freight cars = 1,500 Malting Capacity = 2,000,000 bushels per year | Horses at home plant 143 Bottling Works - - 1,000,000 bottles daily Wagon’ at home slant 8 URBRUG’S Grain Storage Elevators 1,750,000 bushels Stockhouses (for lagering) 600,000 barrels Auto Trucks at home plant 74 ARCADIA Steam Power Plant = 12,000 horse power Horses at Branches jectric Power Plant - 4,000 horse power Wi t Branch MIXTURE Refrigerator Plant - 4,000 tons per day Auee Touche ck B caches Ice Plants - 1,200 tons per day Coal used - 325 tons per day Its aromatic delicacy will surprise you. - It is the most perfect blend of tobacco you EMPLOYES ever put in your pipe—the highest class—it FREIGHT At St. Louis Plant. 6,000 people stands all by itself, the KING o} Inbound and outbound - 20,000 cars per year At 36 Branches 1,500 people A tobacco that your women foll ike to have you smoke at home—You may never have known the luxury of a pipe smoke before. Total Sales, 191 1—1, 527, 832 Barrels Send 10 Cents Sav 221. THE SURBRUG CO, 204 Brndvay, Hew York |! Budweiser Bottled Beer Sales, 1911 — 173,184,600 Bottles | comicbooks.com