Life, 1912-03-28 · page 36 of 50
Life — March 28, 1912 — page 36: what you’re looking at
What you’re looking at
This page mixes satirical advice with early 1900s advertising. The "Banking Rules" section is satirical humor—a mock-guide that recommends deliberately terrible banking practices: depositing money upside-down, visiting at closing time, not bringing your bankbook, and failing to endorse checks. The satire mocks careless customers and inefficient banking habits of the era. The advertisements are straightforward: Whitman's chocolate sampler (celebrating 70 years of business since 1842), a dress-tie with button-on tabs by Keys & Lockwood, and Pierce motorcycles. These ads target affluent readers with luxury goods—expensive chocolates, fashionable accessories, and motorcycles. The satire assumes readers will recognize the opposite of proper banking behavior, while the ads reflect early 1900s consumer culture priorities: confections, fashion innovations, and automobiles as status symbols.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
gel ei og 1842 to_make chocolates and confections. In 1912 they have produced this Sampler, conning Tos om te of their ments ngee-—ensbling you 1 per leg ge dela pee utmost convenience, Tipped in the package is a loose leaf describ- ing each of the ten packages that is sampled. The Sampler box is covered with a fac- simile sampler in the quaint, old-fashioned needlework that has become the prevailing new fashion, All women appreciate its exquisite workmanship. You can buy the Sampler for one dollar at the selected stores everywhere that we supply, by expres, diect from headquarter, Vouen ite oe ual ite ke agape Buy from your local agent. Where we have no agency we will send the Sampler, postpaid, on receipt of $1.25, Write for a copy of our “List of Good Things,” describing and pricing seventy sorts of sweets in sealed packages. STEPHEN F. WHITMAN & SON, Inc. Philadelphia, Makers of Whitman's Instantaneous Chocolate. Banking Rules The following rules, at one time used HOSKINS PHILA, 956 CHESTNUT STREET “THETIE WITH THE BUTTON-ON Ghhle TABS” Perfect Dress PATENTED JUNE 21, 1808 AND MAY 09,1905 Sold the world over 50 cents and upward. KEYS & LOCKWOOD, New York return it to you and wait while you in- dorse it; this helps to pass the time and is a pleasure and relief to the teller. You can generally save time when making a deposit -by counting your money down to the teller, as you can nearly always count more speedily and correctly than he can. When you make a deposit do not use a deposit ticket, but mix indiscriminate- ly together checks and bills, since it fa- cilitates matters exceedingly. If you make a deposit of onc hundred dollars and give a check for fifty dol- lars, it is a good thing to call frequently at the bank and ask how your account stands, as it impresses the officers favor- ably with your business qualifi ns. Never keep any record when your notes fall due, and then if they are pro- tested censure the bank for not giving you notice. Always date your checks in the Second National Bank, New York, are recommended to the attention of those who do business at all banks. They will be the means of saving a great deal of time and annoyance—by not foliowing them: le If you have any business to do with a bank, put it off until two o'clock, or, if it is possible, a little later, as it looks more businesslike to rush in just as the bank is closing. In depositing money, try to get it up- side down and wrong end foremost, so that the teller may have a little exer- cise in straightening it up before count- ing it. It is dest not to take your bank-book with you, but call at another time to have it entered. You can thus make two trips to the bank where one would ansy If a check is made payable to your order, be careful not to indorse it be- fore handing it to the teller, but let him HE life of a motorcycle is in its frame and engine. Compare the strong, dignified lines of the Pierce with any other motor le. @ The PIERCE FOUR CYLINDER is the only two-speed, shaft-driven motorcycle made. Some of the other distinctive features are: the large tubing frame, no separate tanks, free engine clutch, mechanical valves, two brakes, simple control, and magneto ignition. No noise and no vibration. @We also manufacture Single Cylinder Models. In effi- ciency, speed, and hill-climbing as well as in every detail of design and construction, they are superior to all other singles PIERCE WINS! and only surpassed by our own four cylinder. ‘San Francisco Elimination Contest, ran for five days «: five sights for a distance of 1- won by a Pi Fost Gylinter. al Tinos bor over 20 years Pierce Motorcycie Catalogue “LE on application. THE Pierce Cycle Co. BUFFALO, N. Y. tA Pacific Coast Branch OAKLAND, CAL. comicbooks.com