Life, 1912-03-28 · page 31 of 50
Life — March 28, 1912 — page 31: what you’re looking at
What you’re looking at
This is a **straight advertisement**, not satire or political commentary. It promotes the "Young Any-Angle Razor," a safety razor manufactured by the Young Safety Razor Company of Philadelphia. The page features a detailed illustration of a man's face in profile, demonstrating the product's shaving results. The ad's pitch combines traditional and modern appeals: it promises the "smooth, clean-cutting, slanting stroke of the old-fashioned, straight razor" while offering "guarded blade features of all safety razors"—positioning the Young razor as a hybrid that bridges old and new shaving methods. Key selling points highlighted: the razor's adjustable angle feature (allowing any user, "old timer or beginner," to achieve proper technique), its durability, simplicity, and compact design. The ad emphasizes there's "nothing to learn" since the razor's design compensates for barber skill. A free 30-day trial and $3.00 price point are offered. This represents typical early 20th-century product advertising in *Life* magazine.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
The smooth, clean-cutting, slanting aroke: of the old-fashioned, a se m straight razor, plus the guarded blade features of all safety razors— + that is what we offer you in Ae Young AngeRazor Free 30 Day Trial All dealers are authorized by Don’t mistake this announcement, you men who have tried Nay angle Resor and flund them all and found them all safe enough, but— ulna Ie tor thrty aye you dealer cannot. supply you. . The Young isn't ‘just another safety.” It’s safe, it’s simple, it’s compact; its shape is the order {rom us, with eum ro: 7] shape you are uscd to; its blades hold their fine, cutting edges beyond what you have been jie Young Any Anse Razor. = ag led to expect. But the dominating appeal of the Young is its any angle feature—the feature 12 keen blades, $3: 00 | ts . - pepe with genuine that gives you—any man, the old timer or the beginner—that slanting stroke which is lather case is absolutely essential for a perfect shave. There is nothing to learn. The barber’s skill is in the Young. A touch turns the blade at any desired angle and you shave as with apy safety razor. The Young is finality in razors. 4 You'll come to it sooner or later. Do not defer your shaving comfort and satisfaction! J es a Young Safety Razor Company, 1733 Germantown Avenue, Philadelphia, Pa. Hi te ] 2:00:80: 08:°0-0 888 2 2 ee is on comicbooks.com