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Life, 1912-01-25 · page 15 of 44

Life — January 25, 1912 — page 15: what you’re looking at

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Life — January 25, 1912 — page 15: Life, 1912-01-25

What you’re looking at

This is a humorous reframing of William Penn's 1682 founding of Philadelphia. The satire mocks early-20th-century American commercialism and urban culture by portraying Penn selling the city's location to companions based entirely on proximity to wealthy leisure destinations and corrupt political opportunities. The joke hinges on treating Philadelphia's neighbors as selling points: New York's "Great White Way" (entertainment district), Pittsburgh's millionaires with their "pompous camaraderie," Washington's "magnificenter grafts" (political corruption), and Atlantic City's resorts. Penn frames what should be a spiritual/civic endeavor as a real-estate pitch emphasizing vice and wealth. The cartoon satirizes how American cities had become defined by materialism, corruption, and frivolous consumption rather than idealistic founding principles. The image shows Penn addressing his followers, visualizing this mercenary pitch.

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Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

-LIFE: The Founding of Philadelphia ILLIAM PENN jumped lightly from his magnificont six-cylinder, forty horse-power stage coach, his companions following with agility. “pon this spot,” said he, striking an attitude, “I shall plant the City of Brotherly Love. It is the ideal place for a quict, easy-going, stumberous metropolis.” His companions scanned the landscape with doubtful interest. Although they were standing on the banks of the Delaware, they knew that the Schuylkill was near at hand, as its questionable odors, wafted on the breeze, reached their nostrils, “Here,” he continued, “we may withdraw from the madding crowd and be at peace.” Some of the more lively of his com- panions looked a bit crest- fallen. Noticing this, Mr. Penn hastily drew a long roll of parchment from his pocket. “But, look!” he ex- claimed. “Examine the map more closely. You can see that, while we are not of the world, we are still in it. Give ear, We are bounded on the north by New York. How does that strike you? Think of the Great White Way which can be reached in two hours by cither the Pennsylvania or the Reading. Think of the opportunities New York offers for an occasional day off.” The crestfallen ones became a little less sad. “Look again!” he went on with increasing enthu- siasm. “We are bounded on the west by Pittsburg; far enough away to escape the dreadful pall of smoke, but near enough to bask in the glory of those most companionable Pittsburg millionaires of whom you have heard so much; those millionaires with their kaleidoscopic households and their pompous camarad- eric, Tixere will be a continuous stream of them passing through Broad Street Station, and when attacked by ennui, there will be no difficulty in getting up a merry party on short notice.” His companions showed plainly that they were beginning to catch the fever of his enthusiasm. “TI bid you look at the map once more,” he proceeded confidently.“ We are bounded on the south by Washington—Washington the city of magnificent distances and magnificenter grafts. We will be away from its wire- THE BREADWINNERS. pulling, its petty jealousies and its highly artificial atmos- phere, but near enough so that our politicians can ever be within call, and can keep a large share of control over the plums that patriots shake from the nation’s tree. This is the very place for politicians—just far enough away to avoid suspicion.” He glanced at his companions and per- ceived that the force of his argument was not lost upon them, “And now look once more!” he bade them. “ But make it short, for most of you are still too young and should avoid temptation. See. We are bounded on the east by Atlantic City. Only sixty minutes. Ah, divine Atlantic City, with its coastwise beach and its world-wise denizens. Here, throughout the seasons, are congregated and concentrated all the real and apparent beauty and all the civilized follies of the nation, What more could we ask?” He looked up at his com- panions and saw that they were all in the seventh heaven of delight. Where- upon he lost no time in clinching the matter. Are you ready for the vote?” he queried. “Yes, yes,” they all cried Very well. All those in favor of this site for the city of Philadelphia signify by the usual sign.” “Aye,” they all loudly bawled. Whereupon he laid out Chestnut street at once and proclaimed that all blue-blooded people should live south of this street and all others north of it. Ellis O. Jones. A Sequel to Chicago Dry Goods Mrs. Drummond said that it was the height of her ambition to spend a million dollars over the English corenation.—Keview of igtt in the Evening Sun, HAT must be the Mrs, Drummond who is the remark- able daughter-in-law of the late Marshall Field, who worked so long and hard and successfully, and probably died unaware of what Horace meant by Sic vos non vobis. EVERY little auto has an odor all its own.