Life — November 30, 1911 — page 35: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

si) il) Sal ye ‘A Library of the World’s Greatest Business Letters The letters that have sold the most goods, collected the most money, settled the hardest complaints, won the best jobs, had the strong- et influence—analyzed and dissected for you to learn from, to adapt to your needs, or to develop an original style of your own—with the best examples actually reproduced as they were used and graphically explained point by point. Here in these three volumes—672 pages—are packed the soccemsecrets back ot the letters that 5 Sden roa you and mittand ‘abiag'ctict mea's fortanes Every striking idea found in use by mail order house, whokera.er. mandacturer, rstailer, real estate or insurance man, bank, col- kw, individual ‘salesman or complaint clerk was followed out ad its returns studied. This mass of information, this wealth of ideas, this gold mine of absolute facts was then charied and dia- te, yet concise library so simple that from it any busy man can Pick out for any tet of proposition, an idea or suggestion that be canstnow in sdnaace to be successful; or can turn to for original inspiration. 7 : Do you want to see actual examples of let- tersother men have used successfully to— Special Forced pth coapen een tor rn Fj Toeinesa Cofreresngence Lifes aed Lrg Beet Sencha Creredlucr—tess ae Ftaees ape ee cot inne Phen ceecee rem |i Citar eae “sera SUSTER le NEW YorK cHicaco OD terme. Al serfs les Solel Arthur in Search of a Wife For some time after his experience in marrying a New England girl, Arthur, the young magnate, was silent and de- jected. Gradually, however, he recov- ered his normal tone and one day he surprised his father and mother by say- ing: “I believe I'll try it again.” “It’s the only w: said his father, decisively. “Keep right on, my boy Remember that hope springs eternal.” “Do you wish my advice, Arthur, dear?” said his mother, gently. Arthur shook his head decidedly. “No, thanks,” he replied. “ Please don’t think me ungrateful, but this time I'm going to back my own judgment I'm going in for a New York girl.” Arthur’s father and mother both sighed. They realized, however, that he must live and learn for himself, and knowing full well how headstrong he was, they wisely determined to let him follow his own bent. After his second marriage they saw very little of him, but occasionally his father met him at a directors’ meeting. “Well, rthur,” he said one day, “what are you doing to keep yourself busy?” “ Building houses,” said Arthur brief- ly. “ My wife, you know, is a trifle re: less and she likes to build new estab- lishments. She is now planning a place in every State in the Union, not to men- tion a chateau in France and a castle in Scotland.” “That's very pleasant.” “Glad you think so.” Arthur’s father went home and re- ported what he had heard “TI shouldn't be surprised,” said his mother, “if Arthur wouldn't be so anx- ious next time to follow his own judg- ment.” It was not long after this before they heard the old, familiar step on the di mond studded stairway. Arthur was home once more—looking very pale and haggard. “Well,” said his father, “is it all over? All over but the alimony,” replied Arthur. “ That will be five millions this time. Eh, mother dear?” His mother smiled indulgently. There’s just the difference be- tween a raw, poorly made Cock- tail and a Club Cocktail that there is between a raw, new Whiskey and a soft old one. The best of ingredients—the most accurate blending cannot give the softness and mel- lowness that age imparts. Club Cocktails are aged in wood before bottling—and no freshly made Cocktail can be as good. hattam, Martini and other indard blends, bottled, ready je serve through cracked ice. Refuse Substitutes AT ALL DEALERS G.F. HEUBLFIN & BRO., Sole Props. Hartford =~ New York ” London INVESTORS READ | | | The Wall Street Journal “Very well,” she replied. “I'll keep i my word. But, Arthur, dear, what was the trouble?” Arthur sank back wearily in his chair. 1 kinds,” he said briefly “Tt was a continuous round of high balls, vulgarity, high flying, high functions and hysterics. When I wasn’t building new places to be restless in, I was sitting up nights giving monkey dinners and chas- ing from Palm Beach to Newport in private cars, and from Sandy Hook to Mad. ar in yachts.” Wan as he looked, Arthur's mother could not resist giving him a sly dig. “T could have told you all that be fore,” she- said, f you had asked That's what you get f York girl for a wife.” She wasn't a wi said Arthur, sadly. “She was a flying machine in skirts.” c. 7. having a New WWHITE STAR LINE To the Lands of Sunshine 2 GREAT CRUISES} (5 WINTER VOYAGES To The WEST INDIES PANAMA CANAL and SOUTH AMERICA By the New Triple Screw Steamer “LAURENTIG™ 14,892 Tons JANUARY 20 FEBRUARY 24 ey Particulars Pro; PLEASURE CRI 31 DAYS $150 AND UP lars from SE DEPT., 9 BROADWAY, N.Y. CITY To The MEDITERRANEAN EGYPT, Via The RIVIERA and ITALY ve ap By.the Mammoth Steamers ADRIATIC fy S CEDRIC” DEC. 2 JAN.10 JAN. 24 FEB. 21 MAR. 6 Ask for Detailed Itineraries WHITE STAR LINE, 9 BROADWAY, N.Y, CITY comicbooks.com