Life — October 19, 1911 — page 6: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

rate for their display space in order to obtain reading notices in which they also lie. Yes, and the theaters employ liars in the form of press agents. The whole theatrical business is not immoral in its relations; st is unmoral— that is, it does not see the wrong in lying; it believes that lying is a legiti- mate part of the business. They simply haven't awakened to the fact that there is more profit in the truth than in lying. Discourtesy is an almost sure sign of dishonesty. Did you ever notice the almost uni- versal discourtesy of the men in box- offices of theaters? He looks at you with that superior air that scems to say: “T'm in the show business, don't you wish you ‘was?’” He stands there and leers at you with a smile of contempt that can be seen on the face of the man behind the tripod and the three shells on the county fair grounds—that confidence-man air of contempt to his brother man. The All-the-Year *Round Garter with any Length Underwear 7 Now "ALL-THE-YEAR "ROUND with any | drawers. Look for “Boston ter"and “Valet Grip” stamped oa nd our exclusive moulded utton, Guaranteed against imperfections. Sold in stores everywhere. ‘Sample oairsent postpaid on receiptof price. \\ Gronat Frost Co., Maxens, Boston. That a company is known by the men it keeps is quite as true with a theater as any other institution. Think of it, the man in the box-office is practically the only point of contact between the public and the management of a theater. There isn't a business in this country but what has awakened to the commer- cial value ef courtesy and there isn’t a store of any size that would tolerate the smallest suggestion of the spirit that the public finds within the man in the the- ater box-office. Often these fellows in box-offices of theaters don’t get much in the way of actual money for their services. They pay their obligations largely with the- ater tickets, including their tailor, café bills, barber, carriage hire and even down to their tips. In value received through giving out passes the average box-office job is worth what is equal to $150 per month. Broad-minded institution, the theater? The theater in this policy of paying its help is a reminder of the old days when newspapers paid their printers and reporters with orders on advertisers for goods, The railroads of the country awak- ened to the value of common courtesy to the public after discourtesy had cost them untold millions, A farmer's wife who was mistreated by a ticket agent or a conductor re- quired just one generation to get even with the railroads. She went home and taught her children to hate a railroad; the boys grew up, some of them went to the Legislature and others became county commissioners, and you know the rest—at least the railroads do. David Gibson in Common Sense. 650 A Happy Marriage! Depends largely on keows | the “whole red | about sel? and sex and thes | Telation to life wd beard This knowletge does ext | come intelligently of itse | Bor correctly trom ordicary |} every-day sources. SEXOLOGY (Udlustrated) A.A, BUD. imparts in a cee rere to Tle Sowleugen Husband Should Late: a Young Woman 8 Young Wite <n All ta one volum ‘Write for "Other People’s Opinions and Table of Puritan Pub. Co., 776 Perry Bldg., Philo? Swag ae WON'T LEAK (showing the wLaaier Feed The above cut illus- trates the construction of the “‘Ladder Feed’? which controls the . supply of ink, giving the exact quantity necessary—no more—no less, The “Swan Safety’ is also fitted with the **Screwdown _Cap,” which prevents leaking, no matter in what position the pet is carried. At all stationers and jewelers, $2.50 and op. MABIE, TODD & CO. London Paris Brust comicbooks.com