Life, 1911-09-14 · page 8 of 46
Life — September 14, 1911 — page 8: what you’re looking at
What you’re looking at
# Content Summary This is **not a cartoon or satirical piece** — it's a straightforward automobile advertisement for the Speedwell Motor Car Company of Dayton, Ohio, published in Life magazine. The page features a photograph of a 1912 Speedwell Model 12-H automobile (priced at $2,700) and lengthy promotional text about frame construction and engineering quality. The advertisement emphasizes the car's superior frame strength, safety features, and construction methods as selling points. The copy appeals to potential buyers to compare Speedwell favorably against competitors by examining technical specifications and build quality — a standard sales pitch for early automobile advertising, not satire or political commentary.