Life, 1911-09-14 · page 39 of 46
Life — September 14, 1911 — page 39: what you’re looking at
What you’re looking at
This page promotes Rex Beach's novel *The Ne'er-Do-Well*, published by Harper & Brothers. The main satirical content is the "Alaska" section—a tongue-in-cheek description mocking the Guggenheim family's dominance over Alaska's resources. The satire presents Alaska as essentially a Guggenheim private possession rather than U.S. territory, with the seven Guggenheim brothers "owning" sections divided by area. It jokes that the U.S. Government merely holds it "in trust" and that the Guggenheims face legal troubles with squatters and have "recently lost a very important case." This reflects Progressive Era concerns about wealthy industrialists controlling vast natural resources and the government's inability to regulate them effectively. The Guggenheims were real mining magnates heavily invested in Alaska. The accompanying cigarette advertisement for Philip Morris is unrelated editorial content.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Alaska Alaska is the largest outlying posses- sion of the Guggenheim syndicate and the extreme northwestern projection of the Western Hemisphere. It is a very cold country, and for this reason Uncle Sam is permitted to hold it now and then while the syndicate blows on. its hands. Its area is 586,400 square miles, or about 84,000 square miles > for cach of the seven Guggenheim brothers It was discovered by Meyer Guggen- heim, head of the house, and was pur chased from Russia for the Gugger- heims when they were young. The Government, which held it in trust, handed it over to them when they were all twenty-one years old. William H Seward, who bought it for Meyer genheim, called it Alaska, this being a characteristic Alaskan corruption of the Aleut word alak-shak, or al-ay-ek-sa, aning nobody is looking. The coun- iry is entirely covered by ice and Bal- linger coal patents. It is hounded on the south by Simon and William Gug- genheim, on the west by Solomon and % Daniel Guggenheim, on the north by i Author of “‘ The Silver Horde” 3 », and on the east by nd Morris Guggenheim. The . highest mountains in North America are ERE we have, to be sure, the romance of masculine strength and weakness, the zest of the great outdoors. genheim's pile, 17,534 But Rex Beach had done this before—you expect it. Now rightful cane achave had a-peod deal of comes a big surprise. It is neither a fluffy girl nor an adven- trouble with squatters, particwarly the turous widow. But a real woman, compelling and admirable United a Government. The Gov- erament frequently setilés somewhere —when she is right, and when she is wrong, too. At times along the coast, and it is almost impos- she blazes over the pages; again she withdraws, leaving her sible for the Guggenheims to get justice. They have recently lost a very impor- fascinating shadow on coming events. There is a mighty tant case of this kind in which their |PICTURES BY CHRISTY sweet and pretty girl as well. Around and over this is a sweeping, rushing story of how young Americans are con- quering the Isthmus—the engineers and the soldiers turned civilians to fight very real battles against climate and ignor- ance. There is fun a-plenty in these adventures—and_ the plots and counterplots of jealous workers will make a good many of us sit up and rub our eye: Your old friend Post 8vo, Cloth, $1.25 net “Philip” is talk- ing! He has been HARPER @ BROTHERS your standby in ——$—+.——_- — ~ - cigarettes for SapeawER Cunni i : aretaker, Cunningham, was evicted and Books Received more than half acentury. Now its hit on the back of the head with his PHILIP MORRIS doorbell. Alaska contains a good deal Gotterdammerung (The Dusk of the of gold, and it is the intention of the Gods), by Oliver Huckel. (T. Y. English Mixture and Cut Plug Guggenheins to smelt this with the coal Crowell Co., $.75, net.) , They estimate that there is just about Mother Carey's Chickens, by Kate PS Nid arene at in 250 Sto and cnough of both for this purpose, and are Douglas Wiggin. (Houghton - Miffiin Wa could acll cobesce Sor lees bat the nee naturally very anxious to preserve the Cou, $1.25, net.) ; Philip Morris would never go on the tins, balance. The Governor of the Territory Ranier of the Last Frontier, by John Ti sess distas Bobs wet GK aes is J. Pierpont Morgan, and the syndicate M. Dean. (T. Y. Crowell Co., $1.20, baccos send ushis name and address has representatives in addition in Lon- net.) . a of cites don, Paris, San Francisco, Chicago, St. 4 Watcher of the Skies, by Gustave wl © vn Louis, Brussels, Seattle, and the United F. Mertins. (T. Y. Crowell Co., $1.25, States Senate.—St, Louis Post-Dispatch, net.) comicbooks.com