Life, 1911-06-01 · page 37 of 52
Life — June 1, 1911 — page 37: what you’re looking at
What you’re looking at
This page is primarily **advertising** rather than satirical content. It contains three product advertisements from the early 20th century: 1. **Bohn Syphon Refrigerator** — promotes an icebox system for railroad dining and refrigerator cars, emphasizing food preservation with minimal ice consumption. 2. **Old Hampshire Bond** — markets premium letter-writing paper, claiming that using quality stationery conveys business respectability and creates "fraternal feeling" between correspondents (a status symbol). 3. **Hampshire Paper Company** — similar paper products advertisement. The **only cartoon** is a small sketch at the bottom showing two men, with one saying "Oh, you needn't go yet, Jim; it's only half one" (half past twelve), as a rat takes his quarters. This appears to be a mild joke about rats infesting premises—likely advertising's acknowledgment that even good paper storage requires protection from pests. The page reflects early industrial-era consumer aspirations: reliable refrigeration for commerce and quality materials for business communication.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
“PEP E* EEPS milk, meat, use Bohn Syphon Refrig- butter, vegetables ¢rators. They are installed eth ne | on dining, buffet and refrig- and | fruit in the grator cars of all our great same provision chamber ajlroads because the Bohn without the slightest con- Syphon System keeps food tamination. The big ship- fresh the greatest length of pers and provision handlers timé with least ice and care. Lined with Genuine White Porcelain _ Note these ten different lin- Enamel—not paint—no seams or corners f ings and interlinings to keep heat a tchodlirk. Ni eetcn and moisture out and the in- to catch dirt. Non-porous, strictly san- terior absolutely cold and dry. White En ame l itary, does not discolor, crack or peel off fF "| This exceptional construction like so-called enamel which is merely minimizes your ice bills. R fri erator Co enamel paint. } 3 FE Wealso make the pop- e€ g © Where we have no regular dealers, we f i det nant ey ane MAIN OFFICE AND WORKS, ST. PAUL, MINN. ship on approval for | from ew York Offi \d Salesroom, : ‘er York Ofie and Saleeetrat Forty-second Sue. 1Q Days’ Trial a S10 Weward Chicago Office and Salesroom, Write for both Minnesota and Steger Building, Jackson Blvd. and Wabash Ave. _ Freight paid both waysif not as represented. 7 Bohn Syphon Catalogs and Terms. Pay Your Business a Compliment It is something to write a letter on good paper. It is something more if that good paper is Old Hampshire Bond. For Old Hampshire Bond paper is easily recognized by every one of its many users, and there exists between you and your corre- spondent the same fraternal feeling as between owners of the same make of automobile. Old innpshiresHioud The paper itself can confer no prestige on its user to compare with the compliment he pays his own business by selecting Old Hampshire Bond. Let us send you the Old Hampshire Bond Book of Specimens. It contains suggestions for letterheads and other business forms, printed, lithographed and engraved on the white and fourteen colors of Old Hampshire Bond. Write for it on your present letterhead. Address Hampshire Paper Co. South Hadley Falls, Mass. The ony paper makersin the world making bond “om, YoU NEEDN'T GO YET, JIM; 17'S ONLY HALF Fast paper egelusively. "Makers of Old Hampshire Bond ONE" (AND BILLY THE RAT TOOK UP HIS PRESENT QUARTERS AT = Hampabire Bond ‘Typewsluet’ Paper and" Manu: 3115). | script Covers. comicbooks.com