Life, 1911-05-11 · page 34 of 44
Life — May 11, 1911 — page 34: what you’re looking at
What you’re looking at
This page is primarily **advertising**, not political satire. It contains three advertisements: 1. **Brooks Brothers** (top left): Gentlemen's clothing and furnishings, emphasizing quality fabrics like Harris Tweeds and Shetland materials—targeting affluent male readers. 2. **Martin & Martin Bootmakers** (top right): Custom-fitted ready-made shoes, promoting a mail-order shoe service with custom lasts for discriminating dressers. 3. **Usher's Whisky** (bottom left): A liquor advertisement promoting "Usher's Extra" whisky, instructing consumers to request the "Black Bottle with the Green Stripe." The only cartoon element is a small illustration accompanying the whisky ad (bottom right), showing what appears to be a humorous scene, though its specific satirical meaning is unclear without additional context. The page reflects early 20th-century consumer culture targeting wealthy gentlemen.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Cstapusnen is 4 ils Bo LLL (SLOTHING,) > Pere ig Barnishing Goods, Odd Golf Trousers in Fancy Flannel Patterns. Norfolk Suits and Odd Breeches in all weights and materials from Shantung Silk to Harris Tweeds. Scotch Stockings, Half Hose & Knitted Garters. Light-weight Shetland Sweaters and Jackets. Send for Illustrated Catalogue. BROADWAY, Cor. TWENTY-SECOND ST., NEW YORK | MARIN | BOOTMAKERS FOR MEN & WOMEN You can now get fashionable ready- to-wear Shoes that fit and feel as if they were made to your measure. The Martin & Martin Shoe Service for Men and Women is new and unusual, Filling, as it does, a long-felt want, this ser- vice is being used by thousands of discriminate dressers throughout the country. The Thomas Cort Shoes, for which we are representatives, arc strictly Hand-Sewed, over custom lasts, of the very finest selected leathers. We are showing fo. Spring wear many new and distinctly modish styles, iat Oxfords, Pumps, Golf, Tennis and Yachting Shoes, in plain, brogue and west-end foxings. Upon request we will send our Style Brochure, showing the latest and smartest models for Street, Dress and Sporting wear. with particulars regarding our unique Shoe Service by Post. You can quickly open an account by furnishing usual references. Atl fittings carefully recorded, so that future orders are correctly filled. Custom department in connection. Priced at $7 upword MARTIN & MARTIN Bootmakers for Men and Women New York: 1 East 3sth St. Chicago: 183 Michigan ave. Ask for the Black Bottle with The Green Stripe Owner: p—!—!—! u—!—!—! Parson: amex! comicbooks.com