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Life, 1911-05-04 · page 51 of 56

Life — May 4, 1911 — page 51: what you’re looking at

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Life — May 4, 1911 — page 51: Life, 1911-05-04

What you’re looking at

This page contains two distinct advertisements bracketing a small cartoon joke. **The Cartoon (center-left):** A druggist and skeptical customer argue about a hair-growth product. The customer sarcastically notes that if the remedy doesn't work on a billiard ball (notoriously smooth), why expect results on his bald head? The joke mocks patent medicine claims—a common target of satire in this era, when dubious "cure-all" products flooded the market with exaggerated promises. **The Advertisements:** - **Brooks Brothers** (upper left): A clothing retailer emphasizing livery services for wealthy clients' estates, yachts, and stables—targeting the wealthy. - **Broc Electric Vehicle Company** (right): Promotes an electric automobile as economical and easy to operate, requiring no chauffeur. The illustration shows fashionably-dressed passengers in the vehicle, appealing to affluent buyers seeking modern luxury. The page reflects early-1900s consumer culture: skepticism toward dubious remedies, rising automobile adoption among the wealthy, and the new convenience of electric vehicles for leisure and transportation.

📄 Transcribed text from this page (OCR, searchable)

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

( GEL LOTHIN nING=O Gentlemens ng Furnishing G Govds, We give particular attention to the furnishing of appropriate liveries for House, Stable, Garage or Yacht and have supplemented our own knowledge with styles prevalent in England and France. We invite inspection of sample garments and a comparison of prices. Send for Illustrated Catalogue. BROADWAY, Cor. TWENTY-SECOND ST., NEW YORK EFLECTRIC ANY things combine to make the Luxurious Broc an_ ideal town or suburban car for a man or woman. One of the most important is Broc economy, that brings the style, safety, quietness, cleanliness and comfort of electric motive-power within the reach of moderate means. We honestly believe the Broc is the most economical electric built. One means of saving current is the easy-running quality of the car; another means is the Broc system of wiring. As a | result of these two features, three to seven dollars a month will sherbet, furnish all necessary current to drive a four-passenger Broc— come a ys Zilli every day in the month—as often, as fast and as far as the aver- age person desires. . the juice A | It requires no chauffeur; any member of the family can operate it; it is less likely to get out of order—more dependable the year round; it has all the style one could wish for. If you are interested to know the details of Broc design and con- ald Patron: were! V'VE RUBBED THIS DOPE ON MY MEAD roc Catalog showing theax mosels : for 1911—for two, three and four Of THREE WEEKS S| OU SAID IT WOULD it REE WEEKS WITHOUT RESULT, YET YOU SAID IT WOULD pamengers; Exide or Edison batteries, GROW HAIR ON A BILLIARD BALL. WELL, HOW DO YOU EXPECT IT TO GROW MAIR ON A BIL Enclosed chain or shaft drive LIATD BALL WHEN YOU RUB IT ON YOUR HEAD?” The BROC ELECTRIC VEHICLE COMPANY 1665 East Fortieth Street Cleveland comicbooks.com