Life, 1911-04-27 · page 2 of 44
Life — April 27, 1911 — page 2: what you’re looking at
What you’re looking at
This page is **primarily advertising, not political satire**. It features a full-page advertisement for Polarine lubricants by the Standard Oil Company (Incorporated). The top illustration shows a side-view technical diagram of an early automobile's chassis and drivetrain, labeled to indicate "the location of the driving points of a motor car" requiring lubrication. This is educational advertising content, not political commentary. The ad emphasizes that proper lubrication prevents automobile troubles, promoting Polarine Oil, Transmission Lubricants, Greases, and Cup Grease as superior products. The copy includes testimonials to quality and mentions a "Polarine Pointers" booklet about motor-car maintenance. There is **no political cartoon or satire present** on this page—it is straightforward early-20th-century automotive industry advertising.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Published every Thurwlay.. Annual Solscr ive Dollars, Single Copies, Ten € in Engtand and the British Possessions, EM Polarine Oil proof) furnishes px for all types of go for all wearing: parts ered in sealed cans gallon sizes—or in barrels | carbon rication ines and s deliv cnd fite- The Importance of Lubrication Proper lubrication is of vital importance to the successful operation of a motor car. Manufacturers and dealers realize this. A large number of those owning or operating automobiles do not, and as a result over 65 per cent. of automobile troubles are due to insufficient lubrication or to the use of unsuitable lubricants. Automobile lubrication has been studied exhaustively by the experts of this Company. As the result of these studies and the experience gained during years of extensive manufacturing of oils for every usc, the Standard Oil Company has put on the market the most. efhi- cient automobile lubricants yet produced. under the name Transmission © pre i Lubri- ured in. three coi mmer and Winter use on transmi conditions permit a semi-fluid oil. “B," for Summer and Winter use on trinsmissions ani where a semi-solid quired. * ly ree mended for Summer wu y trans. missions and differentials. The cans are of convenient size. These are sold AUVEUOCOCUOAOCATOOA OVA CA OTA A VATA OA OO TU TOTO OTO TOOT lor, ‘Trans- The Polarine Brand covers Oil, mission Lubricants and Greases. Polarine Lubricants have been pro- for tne tubrication of the special parts These for which they are recommended. Use Polarine Lubricants this season. duced by our experts after thousands of laboratory and practical tests. We believe that they are the best automo- bile lubricants on the market. Polarine Oil is an oil rich in lubricating quality. Feeds perfectly at any tem- perature down to zero. Gives free- dom from destructive carbon deposits. Lengthens the life of cylinders, piston rings and bearings. Polarine Transmission Lubricants and Polarine Greases have been specially manufactured for the parts of the car requiring lubricants of a heavy consist- ency. These products are unequalled They will add to the pleasure of motor- ing. They will enable you to save re- pair bills, increase your speed, climb hills easier and do away with the many petty mishaps due to the use of unsuit- able lubricants. All dealers sell Polarine Lubricants or can get them for you. Our Booklet, Polarine Pointers, con- tains facts about the care of motor cars, including hints on lubrication and the causes of engine troubles. If you own a motor car or motor boat, send for this booklet. Write our near- est agency. Standard Oil Company (Incorporated) Polarine Cup Grease is a solid lubricant for use in cups and where a heavier grade than “BB” is de- sired. Polarine Fibre Grease is a solid lubricant of high melting point, particularly adapted for us on universal joints. Delivered in round cans, TITTLE ILE More information in our booklet. Send for it. EMO comicbooks.com