Life, 1911-04-13 · page 40 of 44
Life — April 13, 1911 — page 40: what you’re looking at
What you’re looking at
This is a **promotional advertisement** for an upcoming special issue devoted to dogs. The two illustrated figures—one in a party hat and one in a bowler hat—appear to be **whimsical characters** rather than political caricatures, used to humorously introduce the concept. The page uses satire by presenting dogs in human social categories ("Gray Dog," "Gay Dog," "Sad Dog," "Bad Dog"), suggesting that dogs, like people, fit into recognizable personality types. The copy warns readers to **pre-order this issue** because it will be so popular among "dog lovers everywhere." The page also advertises **upcoming themed issues**: a Coronation Number in June, and specialized editions targeting Breadwinners, Commuters, and Joy Riders—reflecting Life's practice of creating satirical issues aimed at specific social groups. The distribution table lists delivery times across American cities, emphasizing Life's national circulation during the early 20th century.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
, A Gray Dog Are ) A Gay Dog e) You A Sad Dog A Bad Dog It doesn’t matter. You must see The Dog Number of LIFE NEXT WEEK Coronation This number of LIFE is devoted to man’s Number is best friend. Dog lovers everywhere are hereby Coming in warned in advance that if you wish to geta June copy of this number for a permanent acquisition to your literary household, you should order it in advance. COVER BY HENRY HUTT LIFE’S Coming Special Numbers: Latest Time Table | APRIL 27—~BREADWINNER'S. Another Socialist Number. (Subject to change without notice from anybody) MAY 4—COMMUTER'S. The saddest_ number of the year. Not ‘The figures below are the very latest thing ia a cheerful thing in it except the contents. LIFE deliveries throughout the country. This . . time we feel reasonably sure that they are cor- MAY 11—JOY RIDER'S. rect, Devoted to pure and unalloyed reckless- ness, New York... . . 9 A.M. Tuesday MAY 18—CELESTIAL, Brooklyn... . . . 9 A.M. Tuesday A Heavenly Number. Boston. . . 2. . . . 11:30 A.M. Tuesday Philadelphia... . . 11 AM Tuesday Pittsburg, Pa. + + « 12:30 P.M, Tuesday Chicago . | Noon Tuesday Indianapolis, Ind . . . Noon Tuesday . . . Washington. . . . . Noon Tuesday Subscription $5.00 Canadian $5.52 Foreign $6.04 Savannah,Ga. . . § P.M. Tuesday Montreal, Can . . . . Noon Tuesday San Francisco . . . . Noon Tuesday Seattle. 2. ws Noon Tuesday Portland, Ore. . . . . 9 A.M Wednesday New Orleans . . . Noon Tuesday Noon Wednesday 5 » 9 A.M Wednesday Austin, Tex... 6 P.M. Teesday San Antonio, Tex... . 9 A.M. Wednesday TO BE CONTINUED IN OUR NEXT comicbooks.com