Life, 1911-03-09 · page 43 of 44
Life — March 9, 1911 — page 43: what you’re looking at
What you’re looking at
This is primarily an **advertisement for Life magazine**, explaining its distribution and subscription details to readers. The page features humorous illustrations showing Life copies arriving in different U.S. cities on different days (New York Tuesday 11 A.M., Kansas Thursday 7 P.M., San Francisco Thursday 9 A.M., Philadelphia Tuesday 5:00 P.M., Boston Tuesday noon, and Palm Beach Thursday 4 P.M.). These cartoons joke about the magazine's wide circulation and the time lag between printing and delivery across the country. The text explains that Life prints 150,000 copies weekly, requiring four days and nights on fast presses, then takes additional time for binding and distribution nationwide. The page promises upcoming "Special Numbers" with thematic issues (Humbug's, Easter, Burglar's, etc.) and boasts that Life has the largest newsstand circulation of any ten-cent weekly in America. The subscription costs listed—$5.00 domestic, $5.52 Canadian, $6.04 foreign—indicate this is an early 20th-century publication targeting affluent readers.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
When Do You Get LIFE? have To Everybody: vher. . : LIFE IS ON SALE IN Tt takes four days and four nights cher, running constantly on fast presses to » his & print the regular edition of LIFE, - 4 y of cover, which takes about ugh e “0 weeks. The paper begins to leave (about 150,000 copies) on Thursday, and is then sent to the Mark : hee bindery and from thence to the various o have Se yitict . ‘Amer. distributing agencies throughout the nab country. To those friends who are Tiadetobla 1 westey S90 FM ifice to ~ writing us from various parts of the smarke . country because their own home for the towns have not yet been mentioned, hist we hereby state that if they will have 8 : y ‘ighted a little patience we will mention ¢ price Y = practically all the important places / ; on the map. Uak Special Numbers Coming: 5/7) ARPER & Y Humbug's, }OTHERS Easter, vont cy Burglar's, Boston, Tuesday noon. Dog, ¢ for ex: Humorous, ne Commuter’s, 5 Ne ive vol s under ive dary e, Hf 1¢2 , thers at i eres . Wall Strect, oe . Proper (?) . Avoid Reading This LIFE has the largest news-stand circulation Sun Francisco, Thursday 9 A.M. of any ten cent weekly in the United States. . Thursday 4 P.M. Subscription, $5.00 Canadian, Foreign, $6.04 THE WILLIAMS PRINTING COMPANY NEW YORK comicbooks.com