Life, 1911-02-16 · page 29 of 44
Life — February 16, 1911 — page 29: what you’re looking at
What you’re looking at
This page is **not a cartoon or satire**—it is a straightforward **automobile advertisement** from *Life* magazine. The content promotes the Cunningham car, manufactured by James Cunningham & Co. in Rochester, New York, and sold through the Whiting Motor Company at 1802 Broadway in Manhattan. The ad emphasizes the car's engineering quality, noting it represents "the world's very latest accepted practice" in motor car design. The page includes technical specifications (engine details, wheel size, etc.), a side-view illustration of the open touring car, and testimonials from the *N.Y. Mail* and *N.Y. Globe* praising it as "the most conspicuous car in the high price division." An image of a trophy references the Cunningham's racing success. The base price is listed as $3,500, with options for different body styles (Runabout, Tonneau, Torpedo, etc.). This is a premium vehicle advertisement aimed at wealthy buyers, with no satirical content present.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
@HP.; Leng Strokes; Large Valve Motor. 434 x 594 inches: 124-inch Wheel. Bas Extra Demountable Rims: Warner N.Y. Mail By far the most con- spicuous car in the high price division is the Cun- N. Y. Globe The Cunningham car made in Rochester, and sold in New York by the Whiting Motor Company se: 36-inch Wheels : Unit Power Plant: Imported Mohair T: jer: Bosch Magneto: Shock Absorbers: Comolete Set of Tools: Tire Kit; Robe an: shown in above cut, $3500. Other body options, Runabout, 5 passenger close<oupled: Toy Tonneau, Torpedo, oo. : Wind Shield; 5 Lamps: Prest-o-Lite Tank; Tire Irons; ‘oot Rails; Seven Passenger Touring Car, as ine, Landaulet and Coupe. -\ set gor HEqorot | ve. 1 ningham, made by James Cunningham & Co., big carriage builders at Roch- ester for over seventy ningham chassis. | L Anyone at all familiar with automobile engineering and design cannot fail, even after a cursory examin- ation of the Cunningham, to understand why it has so quickly established itself in the esteem of the motor- buying public, While the car, in no feature, is an innovation or ex- periment, still it is such a clever and masterful combina- at 1802 Broadway, is one | \ ot are a of the real interesting tour- amet ing car exhibits, and a | and Signet | nt nuns poe Cunniney mane Oe crowd is to be found at | ° cash Oe AY years. all times around the Cun- ers 5S | \ < ants ney tre © Fak gie yt ce tM wacs 20g \ of Sorahtooes Y ottiiteed* poet you ind tion of the world’s very latest accepted practice, that it is recognized as exemplifying the motor car idea in America. The literature of the Cunningham Car will be of vital interest to anyone interested in a car of the most modern construction tending to continuous service, max- imum economy of operation and maximum comfort. JAMES CUNNINGHAM, SON & CO., Récnester’® ¥: CHICAGO BRANCH HOUSE, 2021 Michigan Avenue ESTABLISHED DEALERS—WRITE