Life — December 1, 1910 — page 81: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

Select the Maker— the Car Then The Overlands for 1911 come in 22 models— from 20 to 35-horse power—from $775 to $1,675. There is no question whatever about pleasing you if this is the make you want. The point to decide is the maker, and these are the facts to consider. The Dominant Car The Overland has quickly become the most successful car ever created. There are 20,000 delighted owners, and the car not yet three years old. Dealers have already paid their deposits on more than 18,000 of the new-season models. In our five factories, over $3,000,000 has been invested in the highest type of modern equip- ment. This exact, automatic, labor-saving ma- chinery has cut the cost of Overlands 28% in the past two years—an average of $300 per car. With our enormous production it has placed the Overland where no other car can compete with it. All this prestige, this demand, this invest- ment is at stake on making Overlands perfect —as good as cars can be. And you may be utterly sure that we do it. Not an Overland chassis could be made any better if we asked you double the price. The Choice of 22 Models The 1911 Overlands come in 22 up-to-date designs. Nocarsatany price have any more style or class. Licensed under Selden patent We charge no extra price for fore-door models. © On some we offer the option—fore doors or open front. For $775 we offer a 4-cylinder, 20-horse power car with a 96-inch wheel base. We are selling a torpedo roadster—20-horse power—as low as $850. The 25-horse power Overlands, with 102-inch wheel bases, sell for $1,000 this year—nine per cent less than last. Five styles of bodies. The 30-horse power Overlands sell for $1,250 —110-inch wheel base. Torpedo roadsters, open front and fore-door tonneaus. The 35-horse power Overlands sell for $1,600 and $1,675, in numerous attractive designs. The wheel base is 118 inches. All prices include gas lamps and magneto. An inside drive coupe—the ideal car for win- ter driving—sells for $1,250. Book of New Designs Our 1911 Book shows all the designs and gives all specifications. It will enable you to make comparisons with any other make. Sim- ply send us your address —a postal will do—and the book will be mailed with the name of our nearest agent. Address for 1911 The Willys- Overland Co. Dept. P31 Toledo, Ohio These are two of the 22 new Uverland models, the prices of which range from $775 to $1,675, lamps and magneto included All prices include gas lamps and magneto (125) comicbooks.com