Life, 1910-11-24 · page 9 of 48
Life — November 24, 1910 — page 9: what you’re looking at
What you’re looking at
This page is primarily **advertising content** rather than satire or political commentary. The main advertisement features **Pabst Blue Ribbon beer**, using a clever rhetorical device: a man lounges contentedly while the ad invites readers to "be the judge" of the beer's quality by tasting it themselves. The copy emphasizes the beer's "clear, amber color," "delicate hop flavor," and "agreeable smoothness." The page also contains standard commercial ads for **Lewis & Conger kitchen furnishings** and **Raymond & Whitcomb travel tours** to Egypt and the Mediterranean. A brief reader submission from Tennessee references *Life* magazine humorously, and includes a cartoon captioned "Gee! It feels good to be able to sign a check." The page represents typical early-20th-century magazine advertising and reader correspondence rather than political satire.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
— Furnish the Kitchen 2 | {ews CoNGER House Furnishing Warerooms Established 1835 Cooking Utensils of every kind, Tin, Copper, Aluminum, Nickel and Guaranteed Enameled Steel. Cutlery, Moulds, Earthenware, (in China and Glass, Kitchen and Laundry Furniture, &c., &c. Correspondence Invited a 130 & 132 West 42d Street, © NEW YORK ful al From Our Readers noe nae ba the (Concluded from page 896) reading about the ind Ail joldng ante several yaava wack goodness of Pabst Blue Ribbon beer. the I bought Lire every week, read it and But there is small satisfaction in the mere reading. the enjoyed it, then gradually got away If you are one of the few who have not put our ; from it. Now that I’ve started the claims to the test, do it to-day. Try a bottle of ria, “pernicious habit” again, I’m going ear to keep it up. Lire agrees with me igh fine, and I've been letting my friend, a st the news-stand man, prescribe it regu- larly, Very truly, P. S.—If this should happen to find its way into print, leave off any iden- tification, for I have a wife, two cats, a dog, a stuffed parrot, and a position to support and have no insurance—in spite of Elbert Hubbard’s “ Ads,” and am also strongly opposed to “ Mob Violence.” Tacoma, Wasu., October 22, 1910. @ GREECE, . TURKEY and the DANUBE. With a luxurious full camping tour through PALES- TINE, affording most extraor- dinary and unusual opportunities to view, with leisure and comfort, the profoundly interesting and fascinating scenes of the Eastern Mediterranean. A very limited Party only may be a::commodated. € Let us tell you more about it. RAYMOND & WHITCOMB CO. 2S Fath Ave. N.Y. 306 Washington St., Boston Obver Bide, Pittabarg 1005 Chestant St., Phila. BlueRibbon The Beer of Quality You be the judge. We want you to note its clear, amber ff color—always undimmed, no matter how cold. We want you jf to realize that delicate hop flavor and agreeable smoothness you have not enjoyed before in beer. The appetizing taste of the hops—the delightful bouquet of Pabst Blue Ribbon will immediately decide the beer question for you. Made and Bottled only by Pabst at Milwaukee You will find Pabst Blue Ribbon Beer everywhere—served on Dining Cars, Steam- ships, in all Clubs, Cafes and Hotels. Order a case to-day from your dealer. Pabst Brewing Company Milwaukee, Wisconsin From Tennessce Here’s to Lirc, which, as The Tur- key says of The Blackbird in “ Chan- tecler,” “ forces us to think while oblig- ing.us to laugh.” Yours truly, W. F. Lik, D.O. Knoxvitte, TENN. “Gre! IT FEELS GOOD TO BE ABLE TO SIGN A CHECK."