Life, 1910-11-03 · page 56 of 72
Life — November 3, 1910 — page 56: what you’re looking at
What you’re looking at
This page is primarily **advertising and announcements**, not political satire. The dominant content announces a luxury portfolio of the Yerkes Oriental Carpet Collection—a prestigious estate collection dissolved in 1910—being published by the Knapp Company in a limited edition of 750 copies at escalating prices ($35–$100 depending on copy number). The right side features "Life's Infallible Fortune Teller," a **humorous fortune-telling game for November births**. This is light social satire: it mockingly predicts domestic futures (wives will be eccentric, husbands will be odd) in playful, exaggerated terms—poking fun at marriage stereotypes and fortune-telling itself. An **Arrow Collar advertisement** appears, showing a man in formal dress, promoting the brand's "Notch" collar design. The page contains no political cartoons or serious satire—it's a commercial publication mixing high-end luxury goods marketing with genteel humor typical of Life magazine's early 20th-century format.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
‘LIFE: =9 HE - YERKES © COLLECTION 0 OF - ORIENTAL - CARPETS ReQ)|| With Critical Text by =m & VFS JOHN - KIMBERLY - MUMFORD THE KNAPP COMPANY of New York, makers of the de luxe catalogue color plates of the Yerkes and Marquand Collections, announce publication on November 15, 1910, of a de luxe Portfolio containing 27 facsimile color reproductions of the Yerkes Carpets, in a limited edition of 750 copies for the United States. The Yerkes Collection, which was finally dissolved at public sale in April, 1910, has long been renowned among connoisseurs throughout the world. These are the only reproductions that have ever been made of it. The original water-color drawings are now exhibited at the Knapp Galleries, Litho Building, 58 East 19th Street, New York. G Both the color work and text are most claboratcly printed on India Toned Enamel Paper, sheets 14x22 inches, and are enclosed in a superb Portfolio of Samarkan Silk. @ Mr. Mumford, who supplics the accompanying text, is author of the Scribner book on ‘Oriental Rugs” and of the de /uxe catalogues of both the Yerkes and Marquand Collections. G Of the allotment made to the United States, subscriptions will be entered in the order received. g Copies bearing numbers from I to 250 will be sold for $35.00 each 251 to 500 will be sold for 50.00 each 501 to 650 will be sold for 75.00 each 651 to 750 will be sold for 100.00 each The 250 copies remaining of a total edition of 1000 have been subscribed for by B. T. Batsford of London, for Great Britain; Karl W. Hiersemann of Leipzig, for Continental Europe; and James Miln of Toronto, for the Dominion of Canada. Persons desiring to secure copies of this work are requested to apply promptly, by letter, for subscription forms and a full description of this noteworthy publication. THE KNAPP COMPANY Art Publications (Art Publication Department of the American Lithographic Company) 5 8 EAST 19TH STREET. - - NEW YOR LIFE’S INFALLIBLE FORTUNE TELLER Tf you were born on November “EB Your future wile ‘Your future husband £2 will have a sense will be a trapeze of humor and al- performer who will though you may Practice stunts on believe it yourself the chandelier just you will find it as you want to go difficult to make to sleep. her think you are a model husband. "G8 Your future wile ‘Your future husband will design her own will bea crank onthe gowns after her subject of diet and own ideas of what no one will accept is artistic. your dinner invita- You will wonder ons more than why she is not like once. other girls, “8 Your future wife ‘Your future husband 8@ will speak French will have a mad badly and will in- passion for fishing. sist on speaking but in the ordinary it in restaurants. affairs of life will You will eat strange bea truthful man. dishes. Cyn", Cnty Peay Cm, Lambs Club ' 23¢ to. bigh Notch COLLARS RIN\ Bedtore 244 In. big! “WB Your future wile Your future busband #2 that sit snug to the neck, meet closely eh | | = 3 will be a Daughter will be a gentleman at the top, yet have ample space a of the American of the old school for the cravat. Revolution and you with queer ideas of 1g¢, each, 9 for axe. In Canada, 2oc., 3 for soc. will often regret how far gowns Noch: Giese Paabosy & CS: Troy. ‘ that the British should be decollete were whipped. As you are vain of your neck this means trouble.