Life, 1910-09-01 · page 40 of 48
Life — September 1, 1910 — page 40: what you’re looking at
What you’re looking at
This Life magazine page combines firearms advertising with humorous social commentary and mail-order book ads—typical of early 20th-century magazines. **Main Advertisement:** The Savage Automatic pistol is marketed to homeowners as superior burglar protection. The pitch emphasizes its straight-shooting accuracy compared to unreliable revolvers, appealing to middle-class concerns about home security. **The Humor:** "Sparks from Old Anvils" is a satirical advice column using deliberately misspelled dialect ("phool," "bekauze," "iz") to mock folk wisdom about marriage. The piece presents marriage as equally risky whether you marry or avoid it—a cynical commentary on matrimony dressed in folksy humor. **Sidebar Ads:** A "Sexology" book promises practical knowledge for newlyweds, reflecting Victorian-era embarrassment about sex education; an "Infallible Smokeless" powder ad targets hunters. Together, the page reflects early-1900s anxieties: home security, marital uncertainty, and the promise of modern products and information to solve social problems.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
The Only Gun a burglar fears ‘OUR dark-lantern guest doesn’t fear the wild bullets of the poor, unskilled revolver shooter. He knows the average man’s aim is uncertain with a crooked-handle revolver, and re- volver bullets go wild because the long trigger pull gives a jerk just as the bullet starts, But the burglar does fear the sharp barking of a Savage Automatic. “The Tenderfoot's Turn," a fascin- ating book by You need a Savage Automatic because First: It is the only gun you point straight “Bat" Masterson, instinctively, just as you point your forefinger. It is not a revolver. ‘The handle is straight, sent free if you The trigger doesn’t flinch. Second: The Savage gets in the first (vital) shot. Others as mention your fast as you pull the trigger. 32 caliber. dealer, SAVAGE ARMS COM- The Savage is the only automatic which suspends all action at each shot until the bullet is PANY,a89 Savage out. This means straight shooting and positive protection to the user. Ave., Utica, N.Y. THE NEW SAVAGE Automatic A Happy Marriage Depends largely on a know!l- edge of the whole truth about self and sex and their relation to life and health. This knowledge does not come intelligently of itself, nor correctly from ordinary every-day sources. SEXOLOGY (itustratea) by William H. Walling, A.M M.D. imparts in a clear, wholesome way in one volum Knowledge a Young Man Should Have. Knowledge a Young Husband Should Have. Knowledge a Father Should Hav. Knowledge a Father Shuusd Impart to His Son. Medical Knowledge a Husband Should Have. Knowledge a Young Woman Should Have. Knowledge a Young Wife Should Have. Knowledge a Mother Should Have. Knowledce a Mother S:onld Impart to Her Daughter. Medical Knowledge a Wife Should Have. All In one volume. IMlustrated, $2, postpaid. ‘Write for ‘Other People’s Opinioas" and Table of Contents Puritan Pub. Co., 711 Perry Bldg., Phila., Pa. privilege ov living dismally alone a soaking yure own feet. it, in italicks, marry Thare is but one good excuse fry marriage late in leife, and that ie second marriage. What He Wanted It For Those who attended the sale of ag mals from Barnum’s Hippodrom 9 Bridgeport report the following coy rence. A tiger was being offered. bid ran_up to forty-fi undred ¢ lars, This was made by a man 4b (Continued on pase 365 “INFALLIBLE} SMOKELESS The Dense Powder Sparks from Old Anvils (Continued from page 367) finding it, wonder whare all the hap- piness on earth goes to when it dies. Sum marry, they kan’t tell whi, and liv, they kan’t tell how. Almoste every. boddy gits married, and it iz a good joke. Sum marry in haste, and then set down and think it careful over. Sum think it over careful fust, and then set down and marry. Both ways are right, if they hit the mark, Sum marry rakes tew convert them This iz a little risky and takes a smart missionary to do it. Sum marry coquetts, This iz like buying a poor farm, heavily mort- gaged, and working the balance ov tew clear oph the mortgages. life haz its chances, and this iz just what gives it its flavor. Every boddy luvs tew phool with the chances, bekauze every boddy expekts tew win, But i am authorized tew state that every boddy don’t win. ener aan) Sum never marry, but this iz jist az risky; the diseaze iz the same, with no other name to it The man who stands on the bank shivvering, and dassent, iz more apt tew ketch cold than him who pitchez hiz hed fust into the river. Thare iz but phew who never marry bekauze they won't; they all hanker, and most ov them starve with slices oy bread before them (spread on both sides), jist for the lack ov grit. Marry yung iz my motto. I hav tried it, and kno what i am talkin’ about. If enny boddy asks yu whi yu got married (if needs be), tell him you don’t recollekt. __ Marriage iz a safe way to gamble— if yu win, you win a pile, and if yu loze, yu don’t loze anny thing, only the 368 Best For Trap and Shooting ‘INFALLIBLE" Is ‘ALWAYS THE S UNDER ALL COND OF CLIMATE E. 1. DUPONT DE NEMOURS POWDd! Established 1802 WILMINETOA, Send 20 cents in stamps for a 4