Life, 1910-06-09 · page 37 of 40
Life — June 9, 1910 — page 37: what you’re looking at
What you’re looking at
This page is primarily **advertising**, featuring cigarettes, table water, and automotive electrical equipment. The main satirical content is a brief poem titled "Three Cheers" by Thomas R. Ybarra. **The Poem's Satire:** Ybarra humorously celebrates three historical figures—Lysander, D'Alembert, and Amru—while openly admitting he cannot remember who they are or what they accomplished. Each stanza ends with "hail!" and a parenthetical confession of ignorance. The joke mocks people who invoke great names and achievements without genuine knowledge, treating classical learning as performative flattery rather than substantive understanding. **The Devil Cartoon:** A small illustration shows the Devil complaining that a "vivisection" (animal experimentation) is "too much" for him—dark satire suggesting even the Devil finds the practice excessively cruel. The page otherwise consists of period advertisements for Philip Morris cigarettes, White Rock table water, and Remy magnetos for automobiles, typical of early 1900s Life magazine content.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
ib jelee Philip Morris IGINAL Cigarettes They’re the true definition of “quality. CAMBRIDGE GARE oes 25¢ AMBASSADOR Aoifter-dinaer sag SOC In Cork and Plain Tips “*The Little Brown Box"" -MADE AT KEY WEST Three Cheers Lysander, hail! Immortal man, Bright light of by-gone times, To you I wabble this pxan, Or, better, pen these rhymes To you I doff my head-gear, sir, Thou celebrated male. (I can’t remember who you were, But, still, Lysander, hail!) Hail, D'Alembert! Your honored name Has often staggered me; For laurels cluster round the same With such luxuriency. To fellow-men you gave your all, A gift of value rare. (Its nature I cannot recall, But—hail to D'Alembert !) Hail, Amru! Famous man until Men praise no longer give; The deeds that gave you glory will, I feel quite certain, live. The tooth of time, in quest of sham, Will never worry thee. (I simply cannot place you, Am, But—have a “ Hail!’ on me.) —Thomas R. Ybarra, in the Century. IN THE HALLS OF AGONY The Devil: 1 AM NOT OVERSENSITIVE, BUT THIS VIVISECTION 18 TOO MUCM FOR ME. While Rock. ‘The World’s Best Table Water’’ 1081 equipped Cole *"30" Stock Chassis, Class 161, 230 cubic ine ches, and broke all records inclass from one to 50 miles. Also won four firsts and two seconds. The Remy equip- ment proved satis- factory in every re- spect and I believe it is the best igni- tion system on the market today. Very respectfully, (Signed) BILL ENDICOTT. URING 1909 won over two hundred victories— eighty-five per cent. of all con- tests participated in by Remy- equipped cars. Every quantity buyer of 1909 adopted the Remy The for 1910 as standard equipment. Thi Magneto and good service. The Remy Elec tric Company have always made de- liveries promptly as specified on all con- tracts taken, Their facilities to serve the trade are unequalled. The Remy Magneto is the best. Its patented construction is imitated but not equalled. REMY ELECTRIC COMPANY Anderson, Ind. Best in the World BRANCHES 1400-1402 Michigan Ave., Chicago; Auto~ 64th AGENCIES—Auto Equipment Co., 1518 comicbooks.com