Life, 1910-06-09 · page 11 of 40
Life — June 9, 1910 — page 11: what you’re looking at
What you’re looking at
This page from *Life* magazine contains satirical commentary on San Francisco's reputation and urban reform. The article "San Francisco Needs That Fight" discusses a proposed prizefight scheduled for July 4th in the city, arguing it would boost San Francisco's moral standing and attract civilized visitors. The main illustration shows a well-dressed woman in her home, examining what appears to be a mirror or decorative object—likely satirizing San Francisco's desire to improve its image and reputation. A smaller sketch shows a man in formal attire, possibly representing a reformer or civic leader. The accompanying dialogue at bottom appears to be a humorous exchange about legal/medical matters, poking fun at San Francisco's rough reputation and the absurdity of using a prizefight as a civilizing influence on the city.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
“LIF E* DON’T GET DOWN UNLESS YOU'RE REASONABLY SURE OF 1055 It got the most thorough jolt that any Ameri A large part of it fell down, and then nearly all of it burnt up. Reforn asures that had already been started took new courage then, Ruef and Sch convicted and some decent men got into off Francisco likes to wallow, and just as soon as her streets were cleared and lined with new buildings she began to wal again reformers at the polls. Francis ded a jolt city ever got Zz were low and beat her ACCEPTANCE, IN CASE OF A FROST THE GETTING UP IS THE AWKWARDFST PART San Francisco Needs That Fight HY are some of the reverend clergy in the Eastern and Middle States so opposed to the Jim Jeffries-Johnson fight planned for July 4 at San Francisco? an Francisco too pure and good to be the scene of a Not at all. It is an ideal place for one. An ht in San Francisco will raise the ethical tone of the town and improve its reputation. It will bring there an improving company of visitors who may exercise a civiliz- ing influence upon its institutions. Much pains has been taken with San Francisco. It was noticed that it was a bad town, and it was thought that it Heney pulled out then and came to New York, where the re- form industry was more promising The Jeffries-Johnson mill mercly for San Francisco. Another earthquake would not do. system could not stand it. The fight will be just an adapted to wake her up a little. Don't meddle please, Messrs. Ministers. You don’t know San Francisco, and how can you judge of her needs! a new bit of treatment Her Id jar with it, Can I sue H OWARD: When Dr. Incision operated on me he left a pair of surgical scissors in my ana omy. him for damages? Lawyer: Better just se 1 him a large bill for storage. comicbooks.com