Life, 1910-05-26 · page 40 of 44
Life — May 26, 1910 — page 40: what you’re looking at
What you’re looking at
This page is primarily **advertisements and promotional content** rather than political cartoons or social satire. The main content includes: 1. **Hair tonic ads** (Ly-O-Durk and W.L. Douglas Shoes) promoting products with exaggerated health claims typical of early 20th-century marketing. 2. **"Wrecks" cartoon/illustration**: A satirical piece mocking college culture, specifically the "Rah-Rah Boy"—a student stereotype obsessed with college yells and school spirit. The text describes this character as mentally unhinged from excessive enthusiasm, depicted as confined in a "padded cell." This reflects contemporaneous anxiety about youth culture and collegiate excess. 3. **Magazine content previews**: Success Magazine announces investigations into "unmarried girls of America" and their views on marriage and divorce—reflecting Progressive Era concerns about changing women's roles. 4. The humor is gentle social commentary on college life rather than sharp political satire. The "Rah-Rah Boy" represents mockery of excessive school spirit and conformist peer pressure.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
FOR THE HAIR LY-O-DURK Alcobol destroys the ofl ceils and dries up the roots of the hair. A hair tonic containing alcohol does not promote growth or prevent hair from falling. instead it retards the natural processes. Crude oil is acknowledged to:contain properties that make it unequaled as a scalp food and hair tonic, Its use pro- duces new growth and absolutely pre- vents falling hair and dandruff, LIFE: Re here, good folk, in the padded cell is the man who invented the College Yell; a pitiful sight, as you all can see, and a doleful wreck of a man is he. He tears his hair with a Rah-Rah- Rah and rends the air with a Siss-Boom- Ah, and he mumbles and jumbles and screams and cries; sce the swelling throat and the bloodshot eyes. All day he yells and all night he howls, and up from his throat come fearful growls as though he remembered the campus the air, He grins at you with a vac eye and thinks you're a brother of ii Chi Si; he makes a sign that ‘he brothers know and waits to see if ir really so; then he thinks you are, a» his great lungs swell with a rush of for the old-time yell, and his cheeks pti out and his mouth swings wide ani a rush of sound from the far inside of his mighty chest strikes on the ear and heart beats fast with a dreadful fear; but you need not run from the frightful noise, where the first 0 of | hi eresthe fret of Bie) College Xe) wells rent for he's only one of our Rah-Rah Boys. LY-0-DURK contains no alcohol— itis crude oil. in the form of a refined = tonic which nourishes and stimulates the hair and beals the ecalp. je oll or LY-O-DURK feeds the nd destroys the injurious dand- rms that cfog the scalp and cause suspension of natura! nourishment. LY-0-DURK is healing and acts on ali heads with equal advantage. Not greasy —dries quickly—not inflammable—makes the hair light and flufty. Send one dollar. If the first bottle does not cure. we will send you a second refund the money. Write for interesting booklec and guarintee. CRUDE OIL PRODUCTS CO. PITTSBURGH, PA. SUCCESS MAGAZINE has had thirty trained investigators at work finding out what the un- married girls of America are thinking to-day about marriage, motherhood and divorce. This first article deals with the Fac- tory Girl. Other types discussed will be the City Business Girl, the College Girl, the Girl of Lies- ure, the Country Girl, etc. Written by Robert Haven Schauffler Some College Humor w German professor in a girl's c, wishing to detain one of the students, said: “Oh, Miss . may I hold you a minute after class?’ Th ¢ professor, attending as spee- tator for the first time one of the girls’ nees, remar “How charming the young ladies look in their low-necked “Marriage in owns ! America” his advice was given by one of the students to her mates: “Girls, take all the courses you can with the men pro- fessors, for the women of the faculty Iry to find out how much you know, and en try to show off how much they Uncle Sam’s Squandered Millions Another searching inquiry into the enormous, blundering waste of public moneys at Washington. Written by Arthur I. Street ‘The wife of one of the professors rned him as he went off to officiate at neral one rainy day: “ Now, John, don’t stand with your bare head cn the damp ground ; you'll surely catch cold.’ “W. L. DOUCLAS SHOES $5, $4, $3.50, $3, $2. bo = $2 THE STANDARD Z FOR 3C YEARS. Millions of men wear W.L. Dougias shoes be- cause they are the low- - est prices, quality con- [ff sidered, in the world. Made upon honor, of the bestleathers,bythem skilled workmen, in all [Five Great Fiction Stories— “Pin Pricks” By Samuel Hopkins Adams “Janey and the Stork” By Inez Haynes Gillmore “On Jury Duty” By Ellis Parker Butler “On the Ebb Tide” By Wilbur Daniel Steele Leroy Scott’s absorbing serial “The Shears of Destiny” Boys" Shoes, eae ae e: JUNE ISSUE ] 5 ==. 2 NOW READY C, comicbooks.com ouglas $5.00 and $4.00 shoes equal Custom $6to$8. how to order by mall, rect from factory delivered free. DOUGLAS, lirockton, Mass. oe