Life, 1910-04-07 · page 51 of 76
Life — April 7, 1910 — page 51: what you’re looking at
What you’re looking at
This page consists primarily of **three advertisements**, not political cartoons or satire. The top ad promotes **Rowe's Gloucester Bed Hammock**—a multipurpose outdoor furniture piece combining hammock, couch, and swing settee. It emphasizes durability (claiming 10+ years of service), military-grade construction (canvas from U.S. Navy specs), and health benefits of outdoor sleeping, which appears to have been a wellness trend of the era. The left side contains a small illustration titled **"The Magic Mirror,"** showing a woman admiring her reflection—likely part of a larger advertisement (text is cut off). The right advertisement promotes **Copley Prints**—reproductions of family portraits and artworks. It positions these as fashionable gifts for weddings and birthdays, emphasizing quality reproduction and artistic prestige (mentions French Government gold medal). All three ads reflect early 20th-century consumer culture: outdoor leisure equipment, home beautification, and reproductive art technology as status markers.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
For Verandas, Porches, Lawns and Indoor Use—Combines Hammock, Couch and Swing Settee—The Perfect Couch for Out-Door Sleeping A third of a century's experience shows that Rowe's Hammocks can be depended on to give 10 ‘3 of continuous out-of-door service. From the model and of same weight canvas (white or khaki) as made by us for years for U. S. Navy. Strong wood frame, with or with- out national spring, thick mattress, with sanitary removable cover. — Holds six persons. With or without windshield (see cut), which folds flat under mattress. Complete, with lines and hooks ready for hanging, delivery charges prepaid in United States, carefully packed. SLEEP OUT-DOORS, AND TONE YOURSELF UP. Out-door sleeping is better than medicine. ime spent out-of-doors is better than tonic. Get the fullest’ benefit of sleeping and lounging in the open air by equipping your porch with Rowe's Gloucester Bed Hammock It makes out-door sleeping practical Gnd pleasant. It is just as comfortable as a good bed, because you can lic in it, stretched at full length. The high side and ends positively protect you from draugh : A Rowe Hammock makes a very decorative and appropriate piece of furniture for dens and bungalows, particularly where an out-door or te rimameiad oe EL, ROWE & SON, Inc., ordain ins. and Prices of Different Styles and Sizes A NEW KIND OF GIFT has come very much into fashion for weddings, birthdays and other occasions—in the private reproduction of Family Portraits in the COPLEY PRINTS. Everyone has a daguerreotype, miniature, of old photo- graph, of a present-day portrait, of which other members of the family would like to have copies. For the intimacy of family gifts nothing could have greater dis- tinction. ‘The quality of reproduction is guarsnteed by the high reputation which the COPLEY PRINTS have won throughout the world. Correspondence invited. Fie ComleuPrintg are also unsurpassed as gilts between friends. Being unobtainable in any other EEE | | | form, their value is greatly enhanced, both as gifts and framing for one’s home. aoe Recognized by artists themselves as the best of art reproductions Gold medal from the French Government. Over 1000 subjects to choose from. Illustrated Catalogue, 320 cuts (practically a handbook of American art), sent THE MAGIC MIRROR for 25 cents: stamps sccopted. This cost deducted from purchase of prints themselves. 50c to $20.00. Obtainable at art stores, or sent on approval. CURTIS & CAMERON, “$2uc7anlns. BOSTON comicbooks.com