Life, 1910-03-31 · page 33 of 46
Life — March 31, 1910 — page 33: what you’re looking at
What you’re looking at
This page is primarily **advertising**, not political satire. It contains three ads: 1. **Gorham Co. (top)**: A silversmith company advertising wedding invitations and social announcements, emphasizing quality and correctness of form. 2. **Cartoon (left)**: A sketch labeled "Responsibilities of a Family Man" showing a man dealing with laundry on a clothesline—a domestic humor cartoon about household duties, not political commentary. 3. **Pantasote Leather (right)**: An automobile industry ad promoting genuine Pantasote leather for car tops, warning consumers against inferior substitutes and praising its durability against dust, dirt, and sun damage. The page reflects early 20th-century consumer culture, emphasizing quality brands and product authenticity—concerns relevant to automobile owners and households of the era.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Wedding Invitations Wedding invitations and other social announcements may be ordered of the Stationery Department with every confidence that the production will be made on time and in absolutely correct form in every detail—Gorham Quality in this as in every branch of the business means the best that can be created. Te Gorhamc: = Silversmiths Gere 5th Avenue & 36th Street ee 17 and 19 Maiden Lane HE ENDORSEMENT OF PANTASOTE by lead- ing makers of high grade Automobiles for top material is in itself a guarantee of quality. It is the only material of uniform quality, others being made to suit the top makers’ wishes as to price. Hence the purchaser can only be sure_of getting the best top by accepting only Genuine Pantasote Leather. If your dealer tries WJ F to sell you a substi- tute, he probably does it for his own profit, at your loss. Superior to cloth-on-both-sides materials (“‘mohairs,” etc.) for many reasons, two in particular: the impossibility of removing dust, dirt and stains from their outer side, and the fact that their interlining of impure rubber is ruined by exposure to sunlight or grease as are tires. 4 SS PORSIBILITIESTOR. A-PAMILY GAN: Send postal for booklet on top materials, and sample with which to compare when buying, and prevent substitutior.. comicbooks.com