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Life, 1910-02-17 · page 6 of 44

Life — February 17, 1910 — page 6: what you’re looking at

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Life — February 17, 1910 — page 6: Life, 1910-02-17

What you’re looking at

This page is primarily **advertising and fashion content** rather than satirical cartoons. The dominant feature is a full-page advertisement for "L'ART de la MODE," a French fashion magazine for women, promoting patterns and dress designs. The "From Our Readers" section contains letters critiquing Life itself—one accusing the magazine of lacking "salt" and independent spirit, another sarcastically calling Life "bewildered" about American values. These appear to be reader complaints about the magazine's editorial direction, though the specific political context is unclear without broader issue context. The Matthews boat advertisement and Cortes Cigars ad are standard period commercial content. Overall, this is a typical early-20th-century magazine page mixing reader feedback with commercial promotions.

📄 Transcribed text from this page (OCR, searchable)

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

12 TOURS TO EUROPE Leave in April, May, June, July and Av, All parts of Europe, including Oberamr DE POTTER TOURS, (ist yean, 32 Broadway pompously asserts itself to be; at least they insinuate as much at every oppor tunity. And so I ask: Do you think the paragraph in question will serve any other purpose than to fill in an inch of your valued space? Is it supposed to be funny? Is it a challenge? Let me know the “one exception,’’ and I'll take your word for it and subscribe. At any rate, your information is so scanty for news of such a vital character that you might put your vaunted courage to the test and give a few particulars. A little FINE CRUISING BOATS 30 TO 125 FEET mckraking now and then is relished ty Get information on SPECIAL 18 MILE RUNABOUT, $1,675 HRSHAESE CL AE ox Rorors ‘anemone | LART DE LA MODE come our constant companion, while it might be reduced to be an occasional > “The Fashion Authority” visitor; and, last and not least, we dis- miss, every day of the year, without (Published Monthly) trial or investigation, innocent and up- . right men who displease the men in e power. As the Spanish inquisitor si- 2 08 mart Fashions tor lenced Ferrer by taking his life, so the “dh industrial autocrat silences the fearless 1 th G 1 critie among us by taking his livelihood! e Gentlewoman The scene has shifted from the political arena to the industrial. The political Va ‘ q L’ART de la MODE illustrates crime has been replaced by the indus- es a 7 trial crime. But I did not intend to Peitee the smartest fashions of Paris; not the Motedthis culty Ke upivour Gvet hia ba extreme styles of the demi-monde, but ted this epistle. Keep up y i | . Robie aud courageous werk forall that those designed for the French gentle- is right and true; help to raise the stand- n7 woman, adapted to the requirements of ard of justice and truth, and we. will . the discriminating woman of America. forget the increase of the postal deficit RNS) Each Number contains over one hun. due to the increase in your circulation. M Ever yours faithfully, dred designs. B. A. Benrenn. Q Through our foreign representatives we are enabled to keep in con- January 19, 1910. stant touch with the fashion centres, and to give designs almost as Pittssurcn, Pa., “Vox Populi" Seems Bewildered soon as they are conceived by the leading French couturiers. Dis ett salicized paragraph about q Perfect pattern is cut for each model illustrated, waist or skirt, your being, “with one eaception, the 50c.; gown, $1.00. L’ART de la MODE PATTERNS are used only free and independent journal in by the best dressmakers, because they have the smart lines not America,” is one of the funniest things found in any other pattern. you've served in some time. I don't question Li integrity, but it seems to me you take a lot upon yourself to damn | SPECIAL OFFER the whole of American journalism. The morsel lacks the requisite salt, which , ‘ might take the form! “And we can q To introduce L’ART de Ila MODE, ‘The Fashion Authority,” L’ART prove it."’ Otherwise, what's to pre- to women not already familar with it, we will send FOUR de la MODE vent your alleged muzzled contempora- ‘i ‘ rhes 31 E, 2lst St. ries from sticking in the same remark NUMBERS. for One:Dollar. Regular Price, 35¢. a copy. These about themselves? I had hugged the four Numbers will contain all the atest Spring and Summer Enclosed find $1.09. delusion that the five periodicals I take styles. Fill in and return the attached coupon to-day. Please send me four as a regular diet were as free as Lire L’ART de la MODE VOR ciMEUca(or eRe “The Fashion Authority” IGARS 31 East 21st Street, NEW YORK CITY Ove Year, $3.50. Six Months, $2.00. Single Copy, 35c. “MADE AT KEY WEST comicbooks.com