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Life, 1909-12-02 · page 60 of 80

Life — December 2, 1909 — page 60: what you’re looking at

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Life — December 2, 1909 — page 60: Life, 1909-12-02

What you’re looking at

This page is primarily **advertising**, not political satire. The dominant content is a full-page advertisement for Great Western Champagne, promoting an American wine produced in Rheims, New York. The ad's central argument addresses **tariff policy**: Great Western costs half the price of imported French champagne because it avoids import duties ("absence of duty reduces its cost 50%"). Yet it won a Gold Medal at the 1900 Paris Exposition and was judged equal to French brands by connoisseurs abroad. The ad thus argues for American industrial quality while benefiting from protective tariffs—a common nationalist economic argument of the early 1900s. The page also contains minor advertisements for Mrs. Adair's beauty treatments, Bermuda steamship travel, and "The Literary Zoo" column continuation. No political cartoons appear here.

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Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

The “No Duty” Wine Great Western is an American Champagne. Absence of duty reduces its cost 50%. That’s the only reason Great Western Cham- pagne costs halt the price of the imported. Yet Great Western Champagne received a Gold Medal at Paris Exposition, 1900—and was the only American wine to be so honored. Right in the heart of the foreign wine country, among connoisseurs, Great Western was admitted to be equal to the French Brands. And was acknowledged superior to all other American Champagnes. Great Veen EXTRA DRY The American Champagne The reason for the equality of Great Western to the select French Wines is an open secret. The method of making Great Western Cham- pagne is identical with the French process. Great Western Vineyards at Rheims, New York, are nearly a’century old. One hundred years of soil cultivation has developed the vine that produces that ideal, delicately flavored wine grape. No wine today can excel Great Western. Only the finest imported brands can equal it. PLEASANT VALLEY WINE CO., Sole Makers RHEIMS, N. Y. Oldest Champagne House in America Sold by grocers and dealers in fine wines and served in Hotels, Restaurants and Cafes. are wiser, better, more bookish than before. The contestants realized fully the serious nature of the competition. One of them, we learn, brought in his coupons “bound in Russia leather.” He was an old man, and “he had put into it the fruit of years of eruditio: Again: “ Here is a set of coupons f. tened with seven glittering seals of g like the seven seals of the Revelation As the Mail truly says: “It is all an astonishing demonstration of brain power. . . . And many an one tell a story of special study which has car- ried the titles of excellent books, well as those of some recondite ar baffling works, with the names of their authors, into homes where no such in. terest in literature has ever been known before.” It was the learned Dr. Johnson who took the keenest delight in a catalogue. To know the titles of books— nthe names of authors, is a great step for- ward for the newspaper reader. Per- haps some day he may read the book reviews, and thus be fully equipped to talk “literature” with most persons who move in polite society. A Stimulus to Thought It has always seemed to us that Old Father William's explanation of why he incessantly stood on his head was, if not comprehensive, at least physio- logically sufficient : “In my youth,” Father id re- plied to his son, “I feared it might injure the brain; (Continued on page 822) we ADAIR, GANESH PREPARATIONS and TREATMENTS Jed for over a perio! ve highest saandaed of lento Face Masango and Eirctrienl Hace Treat: Beiud ‘Vibro Treatment Bermuda By Twin Screw Line Largest and Fastest Steamers S. S. Oceana, 8000 Tons S. S. Bermudian, 5530 Tons The Literary Zoo (Continued from page 819) includ Mire, A‘ ne rt Ta ‘cont ‘atinents $12.) Mre. Xanir’s toome nro open the . Treatments fee, oe pomeato. 1 know that “Little Guzzy” was not written by George Bernard Shaw, that ii Ganesh Pastore Mosele OIL, 85, $2.50, 41, removes tines, fs Ibsen had no hand in hollows, obtiterates lines om eyelids, making them white Gasesh Diablo Abia Tosis, #5, $2. 7., splendid wash for 77> ‘ and lacey it clones the pores; removes puffiness under eyes. i “Ma stians Ganead Malm Cream, #3, $1.59, 7S. Used for the most sensitive eespansibie, “for? Mey: “Christie a Te Tis Nhat alae Dance? “How te Retin and Restore Youthul east of Face and Form.” @ most valuable tock, sent postpaid on receipt ce Lit Beahiot Pres. Mail orders ave prompt attention. seraticns tmedicaly supervised) sent all over the world. Mr. ‘Aaair advises gratuitously. oe ons tnd tends securely ‘vith book of full directions for Htome Treatment. 2 Forty hours trom frost to flowers. Sailings every Wedmesday and Saturday from New York in WEST INDIES New jatana! and other steamers fortnight) Crete, ici ‘Antigua. Guadaloupe. Dom! Hartadoes We have read the Mail with grow- ing interest, and were glad to learn that 40,000 (forty thousand) persons packed, | | Wireless on both Steamers; also bilge keels a Father,” that Eleanor Glynn is not comicbooks.com