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Life, 1909-11-11 · page 30 of 36

Life — November 11, 1909 — page 30: what you’re looking at

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Life — November 11, 1909 — page 30: Life, 1909-11-11

What you’re looking at

This page is primarily **advertising and promotional content** rather than political satire. The main elements are: **Advertisements:** - Vacuum Mobiloil motor oil (top left) - emphasizing car maintenance savings - New York & Porto Rico Steamship Company (bottom left) - promoting winter travel - The Burlington Proofs art company (center-right) - selling affordable fine art reproductions for home decoration **Editorial Content:** "The Literary Zoo" (left column) discusses British literary culture and leisure reading habits, continuing from a previous page. A separate brief note questions whether census data should include "Do you read poetry?" - satirizing how government bureaus ask impractical questions. **The Context:** This appears to be from an early 20th-century issue when *Life* magazine mixed humor, social commentary, and advertising. The page reflects period concerns: automobile ownership, leisure travel, and home beautification through art - markers of middle-class aspiration. There are no identifiable political cartoons or caricatures on this particular page.

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Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

The Cost of Your Car Perfect lubrication—the kind you get from Vacuum MOBILOIL—will run your cara third longer and at a third less expense than if you merely trust to “lubrication,” the common, Careless, chance-taking kind. Vacuum MOBILOIL is made in 6 different grades, on of which is made for ‘your par. ticular car, It saves you expense andexperiment. It protects your car from friction, the hardest, costliest kind’of motor wear, A valuable booklet on motorlubrica- ion will be seat {ree on application, Usts every actomobile made, and shows grade of MOBILOIL necessary for its perfect lubrication. Contains track records wp to date, and facts af sital interest to motorits BILOIL in barrels, and Brith patent poariog sponteis esha ee dealers everywhere. Manutactured by VACUUM OIL CO., Recacsrte, MY. The Literary Zoo (Continued from page 685) quite unsurpassed in annals, The English are a conservative peo- ple who still take literature seriously. Their zealous promotion of its cause is to be attributed—so we are reminded from time to time—to the existence of (It is the " submerged fifticth—of course, who rejoice in Mr. Caine and Miss Corelli.) But just how large is his leisure class? That so many Eng- lishmen should be able to find the time to read all the essays of Mr. Benson and all the poems of Mr. Noyes is ex- contemporary a numerous leisure class. tenth "—or spairing—now merely statistical and dispassionate. One might suppose that somebody would answer it, and set our minds at rest; but nobody ever is if i and- ING CA does. It is a specific question demand: eet OLUB LINEN PLAYIN ecAnvene ing a specific answer, yet all we get is Sept. 7. Colors: Red, Wve, Brown, Green. 2512's perp don - old edge IScents, Dealers everywhere or sent posts) cates ia opinions, surmises, conjectures—occa- ‘esemories tree. A sca Den tt sionally jeers. Our national Govern- A testonlhe ment has organized another census bu- read poetry?” We = reau, with census takers authorized to thought that a census report c ask all manner of impertinent ques- ing really interesting information tions. Its list might easily be made to would be immensely popular. include the simple query, “Do you (Continued on page 687) always PORTRAIT OF THE ARTIST'S M DY JAMES MeNRILL WHIST Ta Double Overlay Mouat, 34 26 inches FOR THE HOME BEAUTIFUL HAT adds so much to the beauty of the home as beautiful pictures? What other factor of home deco once so combines the interesting and the beautiful? What memories are so keen and lasting as those of some beautiful picture? One of the world’s greatest critics says: —‘* Nothing so directly and immediately indicates the character of a man as the pictures upon his walls. Nothing in the furnishing of a home conduces so much to refined pleasure as a collection of carefully chosen pictures— you live with them and consciously or unconsciously they are affect- ing your thoughts in most of the spare moments you spend with them. If, then, the art with which you furnish your home has such an important bearing upon your daily life, it behooves you to place upon your walls pictures of such a character that their effect will be beneficial and inspiring.”* The Burlington Proofs were issued two years ago in England to meet the demand for genuinely fine pictures for home decoration at a low price. The Proofs were so beautiful and at the same time so remarkably inexpensive that they immediately took a unique position as the pictures par excellence for the decoration of the home. People and press acclaimed them, and the sale to those who appreciated their rare beauty and cheapness reached into the tens of thousands. From Europe their fame spread abroad until The Burlington Proofs are now looked upon as establishing the standard of quality throughout the world. THE BURLINGTON PROOFS ARE: I-A serles of forty beautiful re from the great- MMS. DRUMMOND SOUTH BY SIM JOSHUA KEVNOLDS. PRA. In Double Overlay Mount, 34 126 inches ae THOMAS ja Double Or Europe two hundred yeu I bevelled overlay a plicable only when we consider also number of the unem- W.T. L. the immense ployed in London Who? HO reads poctry? some persons scem never tired of asking. An_ interrogation now scornful, now pathetic, or de- to thone interested, partpaid and free, 7 This Winter Go to bd . ord e . ° ‘Sir Martin Conway. one of the £1 0 regarding Special Tetrotoctoty Prices w nt | P properly flied out. The Catalogue ten thing of rare beauty. Send for itto-dny. The pictures shown on this page are but a few of many. Kend for the Catalogue that you may sce the full serie DOUBLEDAY- PAGE |3) 0277.52, ART COMPANY Dletures far home decoration, perfect tm qunllt ‘mounted, ten times the alze of thie fuil ps The Burlington Proofs comprise splendid reproductions of the greatest painting: Hals. Sir Anthoay Van Dyck, Siz Joshua Reynolds, P.R.A.. Thomas Gaiasborough, R.A... eey, J. M.W. Turner, Dante Gabriel Rossett Sir Edward Barne-Jooes, Sir Joba Everett Milla. P.. George Frederick Watts, R.A, Corct, Millet, Metssonier, B. W. Leader, R.A.. John MacWhirter. RA Peter Graham. R.A. Jose! Israels, James McNeill Whistler, and others of equal importanc pictures which (sless than on ‘hind ‘They will bea reve A bes ttal A question na pas of snyrorher pctores gout They wil ensbit yout Tipieces of he greatest pulstery, Send To-day (rin oeiim: The voyage from New York is about four and a| half days by our luxuriously equipped steamers. The bracing climate, tropical at a time when it is| The Doubleday-Page Art Company 133 E. 16th St., New York City bitter cold here, makes it an ideal Winter resort. Tam interested In Tae Bar A special cruise of three weeks can be taken from New | York to and around the Island. The steamer Is your hotel | for the entire tri ‘he principal ports are visited, The | 133 East Sixteenth Street cost is but $140, covering all expenses, Write for illustrated booklet | NEW YORK CITY The New York & Porto Rico Steamship Co. CH.THE KOwAN ANDTHE FINS REINTHAL & NEWMAN 12 Broadway, New York | DY JONM MAC MHIRTHR. A. 106 W. 29th St., New York City Branch Ticket Office, 290 Broadway SOLE TRADE DISTRIBUTORS In Dovble Overlay Mount, 34 x26 Inches Or RAYMOND & WHITCOMB, Principal Cities Occupation... Address in Pall... comicbooks.com