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Life, 1909-09-23 · page 21 of 28

Life — September 23, 1909 — page 21: what you’re looking at

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Life — September 23, 1909 — page 21: Life, 1909-09-23

What you’re looking at

This page is primarily a **Bell Telephone System advertisement** from 1909, not political satire. The three gear-shaped vignettes at top showcase telephone technology and infrastructure. The advertisement argues that American business efficiency depends on reaching people via telephone. It presents statistics showing Bell System growth: 200,000 subscribers in 1890, 500,000 by 1899, and 4,400,000 by 1909—claiming this reflects either industrial advancement OR the businessman's increased power to mobilize distant workers. The rhetorical question posed is essentially circular corporate propaganda: it attributes economic growth to telephone access without proving causation, suggesting the technology itself enables American business dominance. The page also contains unrelated editorial content criticizing dramatic critic William Winter's harsh reviews and outdated standards—a separate discussion about theater criticism in *Life* magazine.

📄 Transcribed text from this page (OCR, searchable)

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

Bauancury Maxor, N. ¥. BRIARCLIFF LODGE| A Resort Hotel of High Quality ea trom Say Is to December 1st with aupertor accom: 2 Apartments decorated and fursished un: cst weekly paper that has ever existe ulmirer of Mr. Metcalfe's plucky inde- nee and general good judgment, I trust I ¢ forgiven if I disagree pointedly with his s on William Winter in this week's issue. ot deny Mr. Winter's long and_ faithful or his ability as a dramatic critic, par- ly when certain forms of high art are in and it is always a pathetic spectacle an who has done good work for fifty . or is dropped, out of his accustomed jut as a matter of fact, if the Tribune ated solely by regard for the pleasure of it would have dropped Mr. Winter n years ago. I have heard at least a n people, who were both intelligent and 1, wondering why he wasn't dropped, « simple reason that he was in 90 per cent iticisms an unmitigated bore an old minister's prosy sermons ought slerated by his congres if his per- uence and experience in the parish are old politician may be forgiven for his n is useful to the party prejudices don't outweigh his judgment. man who writes comes in contact with he only at one point, and has to “ make ht there; and he should never let his udice or reverence for the past make capable of appreciating new standards. inter did, not mer or twice but ng. His rhetoric was generally that of a n scold, and he scolded so much that it nonotonous, condemnation of indecent plays, right in principle, it was faulty in prac- Ir. Metealfe's pithy and pointed remarks same plays would be read with enjoy people who wouldn't read Mr. Winter's id for it. I went to see “The * not because it was smutty, but 1 was said to be clever and thoughtful ; and it-a great play of its kind. The only that could be raised about that par- play was the prop of discussing such on the stage. Mr. Walter's presentation wouldn't tend to make: anybody lose ce for virtue, wherein it differed ma- from four other plays that ran last winter hould have been run out of town. Per- | found nothing in it half as offensive Winter's language in criticising it. You even about indecent things in a decent ess Lire, when it talks about them jon, and his once his trouble is not at all with Mr. Winter's intezeuy but his judgment. Would Oliver Wen- es have lost his job in the same cir- There is no higher efficiency in the world than that of the American business man. The multiplication of power in a business man—if he has the ability within him— depends upon the increased number of people whom he can, by personal contact, interest in his purposes. He does this by telephone, and the | multiplication of the telephone’s usefulness depends on the increased number of persons whom he can reach. In 1890 the Bell System had 200,000 subscribers’ telephones in use. As late as 1899—ten years ago—it had only 500,000. To-day it has 4,400,000—«ne for every twenty persons in this country—and is increas- ing at the rate of 500,000 a year. Multiplication of Power His the vast development of industries since 1890—the greatest period of advance in the world’s history—when America has ad- vanced faster than all the rest of the world, been the force that has built up this great, unified, efficient telephone service; or Has the increased ability of the American business man to bring people to him from every locality, far and near, over the Bell Telephone System, been the cause of the multi- plication of his power and his principality? Whichever the cause and whichever the effect, the advancement of one is inseparably linked with the advancement of the other. ‘The business man's Bell Telephone, with its long distance and emergency advantages, his most precious asset next to his capital itself. The Bell Long Distance Telephone means as much to the home as it does to the office. It is the most marvelous conven- ience of modern times—if not all time—added to home life. The American Telephone and Telegraph Company And Associated Companies Every Bell Telephone Is a Long Distance Station cumstances? I think not. Dr. Holmes had a sense of humor. Very truly yours, St. Denis Horet, New York. L. Lamprey. [We think our esteemed correspondent rather misses the point of Mr. Metcalfe’s comment. It was meant to be not so much an estimate of Mr. Winter's work and ability as a protest against an AFTER SHAVING USE ONDS EXTRACT eves IRRITATION -PREVENTS 16P. AMMATIONGASOURES COMFORT. Write for Bodutet a ‘Shaving Essential & CO., Sole Agents, New York, N.Y. important newspaper's permitting its opinions to be controlled by the giving or withholding of ney for advertising.] Sertemper 6, 1909. To Live: Much obliged for the ripping good shake you gave the Tribune in your issue of September 9. Like thousands of others, I was long ago made a free trader by Tribune lo; and continued to stand it only for the sake of William Winter's matchless criticisms, You have made me your debtor. It was worth many years of sub tions to Lire. I shall take care of that, here's $5 also for the Farm Yours truly, Freperick E. Partincton. Mo. but Forest Gien, comicbooks.com