Life, 1909-03-11 · page 29 of 36
Life — March 11, 1909 — page 29: what you’re looking at
What you’re looking at
This is primarily **an advertising page** rather than editorial content. The main feature is a **Gillette Safety Razor advertisement** showcasing the razor's ergonomic design—specifically how its curved handle maintains the correct shaving angle regardless of facial contours. The ad emphasizes convenience: "no stropping, no honing," appealing to modern efficiency. The page also includes: - **Milo Egyptian Cigarettes ad** (left sidebar) - A nostalgic essay titled "Sparks from Old Anvils" describing childhood joy—likely meant to create emotional resonance with readers - A quote on "Cheerfulness and Mirth" attributed to Joseph Addison, offering genteel wisdom The **satire is minimal**; this appears to be a straightforward commercial publication mixing consumer goods advertising with light literary content. The juxtaposition of sentimental reminiscence with razor technology represents typical early-20th-century magazine strategy: pairing uplifting editorial material with product pitches to create a pleasant reading experience that encourages purchasing.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Where This Summer ? If intereste:! in one of the most healthful and feantifel resorts in New England, write to ADAMS & KEELER, Ridgefield, Conn. —— Sparks from Old Anvils (Continued from page 343) Happiness day in all my outer life! ld shed full of tools and lumber ne garden, and half-way between : house and a disused stable (each an Eden in self), 1 found a small toy wheel- barrow—at he most extraordinary, the most esbeard of and undreamed of, humorously, i sqvisitely fascinating object 1 had ss in all my brief existence. rs—enchanted hours—in wheeling 1 the stable to the fowl-house, nted hours in wheeling them all ile genial French workmen, who out of the house where we were to live stopped every now and then to ask good-natured questions of the “petit Anglais" and commend his knowledge of their tongue and bis ren ¢ skill in the management of a Well, I remember wondering, with rewly aroused self-consciousness, at the inten- sity, the pomenancy, the extremity of my bliss, and looking forward with happy confidence to an endless suce on of such hours in the future. s. though the weather was as wheelbarrow and the brick-bats nd th al workmen were there, and all the scents and sights and sounds were the same, the fist fi cless rapture was not to be caught ever come I spent teick-bats f and more ¢ back again were busy wheelbarrow ‘WORLD OVER. The Curve of the Gillette makes the Angle for Shaving IFH any razor but the GILLETTE, whether old style or “safety,” the difficulty is to maintain the correct angle when the blade- edge comes in contact with only razor in the world that does. Whatever the contour of the face—whatever the surface —with the handle in shaving position the edge is at the proper angle for shaving. You cannot go wrong: you cannot cut your face. TheGILLETTEmakes shaving easy. Nostropping, no honing. It insures a clean, satisfying shave, no matter how tough the beard or tender the skin. There is no razor like the GIL- LETTE; no handle, no blade like it. It is the only razor that can be ad- justed for a light or close shave. Standard set, $5.00, Onsaleevery- where. GILLETTE SALES C0. 528 Kimball Building, Boston Factories: Boston, Montreal, London, Berlin, Paris. Gillette gaiety NO STROPPING NO HONING Razo r Cheerfulness and Mirth “I. have always preferred cheerfulness to mirth. The latter I consider as an act, the former as a habit of the mind. Mirth is short and transient, cheerfulness fixed and permanent. Those are often raised into the greatest trans- ports of mirth who are subject to the greatest depressions of melancholy. On the contrary, cheerfulness, though it does not give the mind such exquisite gladness, prevents us from falling into any depths of sorrow. Mirth is like a flash of lightning that breaks through a gloom of clouds and glitters for a moment; cheerfulness keeps up a kind of daylight in the mind and fills it with a steady and perpetual serenity.”’— Joseph Addison. glory and the freshness had de- the face. The movement of arm and wrist is variable. The face presents different curves and surfaces. The angle changes with every stroke. The GILLETTE, by reason of its construction, obviates this difficulty—and it is the on the very dawning of life, reach ide the high-water mark of my never to be reached again by me of the ivory gate—and discover that of human happiness en- mething more than a sweet French gar all French wheelbarrow and a nice | oy who spoke French and bad the probation—a fourth dimen- \—Du Maurier, Peter Ibbetson. Canadian Office 635t, Alexarder St., Montreal, New York, Times Bldg. Londo ane Chicago, Stock Exchange Bldg. Yfce ict, B. Ce “ MARKED DOWN TO ONE HUNDRED, DARLING ’” comicbooks.com