Life, 1909-02-18 · page 32 of 32
Life — February 18, 1909 — page 32: what you’re looking at
What you’re looking at
This page is primarily a **product advertisement**, not political satire. It's a 1909 Pierce-Arrow Motor Car Company ad from *Life* magazine, dated February 18. The illustration depicts an elegant early automobile with well-dressed figures in period clothing standing beside it, set against a stylized urban skyline. The artistic composition emphasizes the car's prestige and sophistication. The text promotes Pierce-Arrow's 1909 model lineup, emphasizing that while they offer "more styles than ever before," every vehicle shares a chassis known for reliability—a quality the ad claims "only a few" automobile owners actually obtain. This positions Pierce-Arrow as a premium brand. The ad lists various body styles (Runabouts, Touring Cars, Broughams, etc.) and engine options (24-60 horsepower, 4 and 6 cylinder), targeting affluent buyers seeking quality automobiles during the early automotive era.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
February 189 f FEBRU! Vou. Ll us Tele = The Pierce Arrow is made this year in more styles than ever before, but every Pierce car is built on the chassis which has made the Pierce a synonym for the service sought by every automobile owner but obtained by only a few. The 1909 Pierce models include Runabouts, Touring Cars, Broughams, Suburbans, Landaus, and Landaulettes, 24 to 60 H. P., 4 and 6 Cylinder. Descriptions and prices may be obtained of all Pierce Arrow dealers. The PIERCE-ARROW MOTOR CAR COMPANY, (x:2x:h7%:e0sic.") BUFFALO, N.Y. Successors to The GEORGE N. PIERCE COMPAN comicbooks.com