Life, 1909-02-04 · page 4 of 40
Life — February 4, 1909 — page 4: what you’re looking at
What you’re looking at
This page is primarily **advertising** rather than editorial content. The major ads feature: - **Michelin Tires**: Boasts superiority at auto shows, emphasizing cost-effectiveness and quality - **Cortez Cigars**: "For Men of Brains" - **Dixon's Motor Graphite**: Lubricant product - **Olympus Electric**: Early automobile with the tagline "Anyone in the Family can drive it" - **Columbus Buggy Co.**: Horse buggy advertising The single cartoon (lower left) labeled "Duckling" appears to be a satirical joke about food chains, showing a small worm—likely mocking the precarious survival of small creatures. The "Life's Letter Box" section addresses women's fashion concerns about hat pins and uncomfortable clothing—reflecting early 1900s social commentary on women's fashion absurdities. The content reflects the automotive industry's growth period and emerging consumer culture.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
*LIFE “The Truth is Mighty and Will Prevail” MICHELIN ‘swat’ LEADS At the Grand Central Palace MICHELIN tires were shown on over 30% of all cars ex- hibited—the remainder being divided among fourteen makes of tires. MICHELIN had more than the two nearest compet- itors combined. At the Paris Salon there were 1126 MICHELIN tires on show cars while the nearest competitor had but 656 Such predominance on two Continents is rather significant of the esteem in which MICHELIN tires are held by all, and quite an emphatic endorsement of MICHELIN quality and worth Remember, what seems cheapest at the time of purchase is often dearest in the end. MICHELINS cost something more.in the beginning but justify it in the test of service, MICHELIN MILLTOWN NEW JERSEY. U.S.A BRANCHES NEW YORK, 1763 Broadway ——_247 Jeflerson Ave., DETROIT CHICAGO, 1244 Michigan Ave. 2901 Eactid Ave., CLEVELAND BOSTON, 895 Boylet 1S E. Colfax Ave., DENVER 320 N. Broad St., PHILADELPHIA |AN FRANCISCO, 308-314 Van Ness Avenue POOR LITTLE worM, MEAL FOR ANOTHER CREATURE! TO SERVE AS A AROUND THE WORLD CRUISE By S. S. Arabic, 16,000 Tons, Oct. 16 30 TOURS TO EUROPE $250 UP F.C. CLARK, Times Building, New York OF BRAINS IGARS _7MADEA AT KEY west Life’s Letter Box The Painful Truth To tHe Epitor or Lire: Sir:—Concerning Lirt’s pious little column of advice to women about their adherence to the fashions, may I offer some counter observations. Twin Eagle, that great chief, had never laughed. He came to Washington to see the Great Father and was taken to an afternoon re- ception. Up the steps came men wearing upon their heads high shiny constructions of unspeak- able ugliness, around their necks tight, high pieces of artificially stiffened cloth, and upon their persons black garments all, precisely -alike in their dreariness. Then Twin Eagle did laugh (this is a true story), and had he known the physical suffering entailed in piercing this stif- | fened cloth with bits of metal, that it be held - tight enough, and the mental suffering if one. coat and hat differed one atom from the othe?, coats and hats, he would have laughed louder. Walt Whitman was probably agitated by the same emotion when he wrote of his own sex: “Little plentiful manikins, skipping about in col- lars and tail coats.”* I know of no scientific device to measure hu- > FOR g MEN -TO- NASSAU CUBA MEXICO IDEAL WINTER TRIPS to the TROPICS On modern twin-screw steamships ‘equipped with every convenience and luxury of transatlantic travel. NO island tn the West Indies has ‘as many charms for the win- ter tourist’ as NASSAU. The wonderful climate and scenery of CUBA, and the fascinations ot HAVANA—“The Paris of the Western Hemisphere *—are of the greatest attraction to the tourist, OLD MEXICO, our neighboring republic, is rich in wonderful scenery and interesting features, NO,ninter tour could be planned which, at the expen- diture of the same amount of time and money, will give as much enjoyment as. tripon the WARD LINE to these interesting places, Trip, $70. Sailings Ro $70 and op. Tip, $116 and ep. Sead for complete information, ALFRED GILBERT SMITH, Vice-Pres, & Gen'l Mer. H. E, CABAUD, Gea" Age NEW YORK AND CUBA MAIL 8, 8, COMPANY General Office, Pler 14, East River, New York man woe. I can only say that upon no woman's face have I seen the expression of cringing wretchedness manifested by man if he has “worn the wrong thing.”” Many women have refused to wear the extreme hats and gone to parties unabashed. I have seen no parallel moral courage among men, who are absolute slaves to their fashions, which are always ugly, instead of sometimes 20, , wad some power the giftic, ete. FE s. "And of birds—why, never a word of the men who make the laws controlling their killing, and of the other men who do the killing, and of the other men who sell them to the milliners? Continued on pagr 149. ‘Dollars for cents—that's the ratio of return for the motor owner who lubricates with Dixon's Ticonderoga Flake METOR Graphite Stands for readiness, reliability and long life in a motor. You will at once see the com- mon sense of it when you get our booklet on lubrication. Write to Bepacovent A JOSEPH DIXON CRUCIBLE CO. J City, Cost of upkeep much less than horse ,and bugg: ry ; handsome—graceful in design, roomy and easy- riding; always ready You can stop the carinstantlyor jump at once into high speed—both zzta//y #m- portant in a town car, both done with one lever, no foot pedals to bother with. It has three positive speeds and a coasting position, The Columbus Electric is lighter than any other electric—from 100 to sco pounds lighter. This means greater mileage on a charge, less wear on tifes. Extra large tires —3%4 inch front and 4 inch rear—also great- lyreduces tire expense. The famous Exide batteries are our standard equipme: Unusually comfortable and easy-riding, due to its luxurious upholstering, long wheel-base and carefully graded springs. The Columbus Buggy Co. 48 passenger, inside operated Brougham, the all-the-yearroand model. Just the car for calling, shopping and the th You can learn to driveit in 1§ minutes; can care for and charge it yourself, No complicated machinery: All moving parts enclosed and run in oil —dust prov. We have agents in almost every city. Our cars are Being 722 by owners in every state, Let us refer you towers. Wr Jogue showing 4 passenger sod? pascenger styles and closed and stanhopes with Victoria tops, and. name of in your locality. Established 1870. 382-450 Dublin Ave. Columbus, 0. comicbooks.com