Life, 1909-01-28 · page 3 of 28
Life — January 28, 1909 — page 3: what you’re looking at
What you’re looking at
This page is **primarily advertising**, not satire or political commentary. It features two major ads: 1. **Uneeda Biscuit** (top): A straightforward product advertisement for soda crackers, priced at 5¢ per moisture-proof package. The copy uses rhetorical questions to promote the brand as "the National Biscuit" and emphasizes its widespread popularity. This is conventional early-20th-century advertising. 2. **Low-Cost Suburban Homes** (bottom): Promotes an architectural book offering 90 house plans costing $1,000-$10,000, designed by "leading architects." It's aimed at middle-class homebuyers interested in affordable suburban construction. The left sidebar contains unrelated fiction excerpts ("Pearls from Old Amrils," "On Hamlet"). There is no political cartoon or satirical content on this page.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
¥., a8 Second COMPANY » our readers: Lire scill pay fone dollar for What makes them the best ts should mot be over 400, teords in length, soda crackers ever baked? ald of lictauite cn Be drtemcpo, Bak ra showtd ‘bear tn mind ofa as pos What makes them the only Te op dese complete tn Heels, Femilide quote: choice of millions ? tions and epigrams are not desired. Aprons What makes them famous - as the National Biscuit? “Aprons are defences; against injury to cleanliness, to safety, to modesty, sometimes to . ‘ A toguery. From the thin slip of notched silk (as it were, the emblem and beatified ghost of an a ona = ISCUI ‘2 00 ness— Apron), which some highest-bred housewife, sit- Nurnberg Work-boxes and Toy-boxes, acefully fastened on; to the thick-tanned . girt around him with thongs, wherein the Builder builds, and at evening sticks his trowel; B or to those jingling sheet-iron Aprons, wherein your otherwise half-naked Vulcans hammer and smelt in their smelt-furnace—is there not range enough in the fashion and uses of this Vest- ment? How much has been concealed, how much has heen defended in Aprons! Nay, right- fully considered, what is your whole military and Police Establishment, charged at uncalcu- Vted millions, but a huge, scarlet-colored, iron- fastened Apron, wherein Society works (un- easily enough) ; guarding itself from some soil and stithy-sparks, in this Devil’s-smithy (Teu. felsschmiede) of a world? But of all Aprons the most puzzling to me hitherto has been the Episcopal or Cassock. Wherein consists the usefulness of this Apron? The Overseer (Epis- cops) of Souls, I notice, has tucked-in the comer of it, as if his day's work were done: what does he shadow forth thereby? ’* Carlyle—Sartor Resartus. Sold only in On Hamlet Moisture Proof Packages “How did you like my reading of the charac- ter, gentlemen? '’ said Mr. Waldengarver, al- most, if not quite, with patronage. Herbert said from behind (again poking me), sive and concrete.’ So I said boldly, as 1 originated it, and must insist upon it, sive and concrete.’” “Tam glad to have your approbation, gentle- men,” said Mr. Waldengarver, with an air of dignity, in spite of his being ground against the wall at the time, and holding on by the seat of the chair. A book of 90 plans and photographs of houses that “But I'll tell you one thing, Mr. Walden- have been built at costs ranging from $1,000 to garver,”’ said the man who was on his knees, “in which you're out in your reading. Now $10,000. mind! I don't care who says contrairy; I tell you so. You're out in your reading of Hamlet Designed by Leading Architects when you get your legs in profile. The last W. y Hamlet as I dressed, made the same mistakes in y js i i ‘ his reading at rehearsal, till I got him to put a orth $1.00 Each plan is of a house actually built and is accompanied by large red wafer on each of his shins, and then ; photographs of the finished house. In most cases the cost is at that rehearsal (which was the last) I went in given. Houses of frame, stone, brick, cement, shingle, stucco of many kinds, and front, sir, to the back of the pit, and whenever lon of | ‘included. his reading brought him into profile, I called out Many sorts lots, are included. ‘IT don’t see no wafers!’ And at night his ‘The book is beautifully printed on coated paper and bound in art paper. reading was lovely.” ij Mr. Waldengarver smiled at me, as much as Sent Postpaid for only 25 Cents ay, “a faithful dependent—I overlook his : Wap up Coins in Heavy Paper ot send Stumps Address y’"; and then said aloud, “My view is a i jc and thoughtful for them here; but THE JOHN C. WINSTON COMPANY, Dept. 23, 1006 Arch St., Philadelphia, Pa. ie and thouaitinl for. thers Publish fH m i ublishers of louse and Garden ™ the Illustrated Monthly Magazine. Dickens—Great Expectations. comicbooks.com