Life, 1908-04-02 · page 42 of 44
Life — April 2, 1908 — page 42: what you’re looking at
What you’re looking at
This is primarily a **advertising page** from an early 1900s *Life* magazine, dominated by product promotions rather than political satire. The main advertisement touts **Dioxogen**, a hydrogen peroxide-based mouthwash marketed as a superior cleaning agent. The company emphasizes it's the "genuine" branded product (contrasting with cheap generic competitors), highlighting concerns about product authenticity and purity—issues that preoccupied early 20th-century consumers before modern FDA regulations. The **small cartoon** (top right) shows a cow and horse; the joke reflects period attitudes about farm animals and pest control, with the horse complaining about flies—a mundane rural humor reference. Below are other period advertisements: **Allen's Foot-Ease** powder and **Calox** tooth powder. The right column lists **current book releases**, suggesting this reflects early 1900s popular literature. The page is essentially a commercial product showcase, not political commentary. The "satire" of *Life* magazine in this era was lighter and consumer-focused rather than hard-hitting political critique.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
*\. Household Necessity Dioxogen is superior to every other known cleanser of mouth, teeth, throat, cuts and all conditions requiring antiseptic, prophylactic action. Oxygen is Nature's \! \ cleanser. Dioxogenis oxygen and distilled water. Dioxogen bubbles when it touches % the products of decay. Whenever the mouth is not clean aseptically, Dioxogen will } bubble. You can see it work. You don't have to “gu ‘You know that it is dleansing. The secret of modern success in dentistry, surgery and sanitation is cleanliness, Dioxogen is the safest, surest, most thorough and detightful modern prophylactic (disease- preventing) cleanser, The Difference between Dioxogen and Peroxide of Hydrogen Dioxogen is NOT THE SAME as ordinary Peroxide of Hydrogen. ‘There are so different grades of Peroxide of Hydrogen, all marked “Ha O2 3%." The cheapest grade, used for bleaching, etc., selling aslow as 24¢.per gallon, may be marked "H2.O2 3% 7 highly injurious for toilet purposes. Weare the largest manu: facturersof all grades of Peroxide of Hydrogen in the United nd States. Our highest quality, guaranteed absolutely pure and free from acetanilid, is sold only in sealed packages bearing the copyrighted name DIOXOGEN. Never sold in bulk. Dioxogen isthe purest Peroxide of Hydrogen” jin the world, unequalled by any other grade or make. If you ask at the shops merely for “Peroxide of 7 Hydrogen,” there is no telling what rade you will get. Your only protection against cheap impure 4 Peroxide of Hydrogen istoask for Dioxogen # byname. Insist on having a sealed 4 J package bearing the printed name 2" ) DIOXOGEN, At popular prices everywhere. THE OAKLAND CHEMICAL co. is. not on the is not genuine Foot= Ease, a powder for the It cures painful, ewollen, emartin nervons feet, and instal ‘and buni Tort discovery of the nae, Rien's Foot=Enee maker tight Atting oF new ehoes feel easy. It is a cert s, sweating, callous and hot. feet, We have ov i TRY IT TO-DA by all Draggists and Shoe Stores, not accept any substitute. mail for 25c. in stamps. FREE 2etticnte ALLEN S. OLMSTED, Le Roy, N.Y: liberates free Oxygen, the only antiseptic that can be used in the mouth without injury to teeth and gums. Whitens teeth. Sample and boo Sent by let sent on receipt of § cents MeKESSON A ROREISS, = 91.97 Fulton Street, NEW YORK Wace : YOU ARE ALWAYS COMPLAINING OF THE Horse: . THE FLIES AROUND RERE ARE RESPECTABLE AND DON'T STAND ON THE COR- NERS. Latest Books In the First Degree, by Margaret H. Bales. (R. G, Cooke.) Scars on the Southern Seas, by George Bronson- Howard. (B. W. Dodge and Company. $1.50.) | Feminine Finance, by Frances Crouch. (B. W. | Dodge and Company. Magic Casements. McClure Company.) Hoyle’s Games. (The McClure Company.) The First Secretary, by Demetra and Kenneth Brown. (B. W. Dodge and Company. $1.50.) Little Dinners with the Sphinx, by Richard Le- Gallienne, (Moffat, Yard and Company. $1.2 The Courage 0} Blackburn Blair, by Eleanor T. Kinkead. (Moffat, Yard and Company.) Christmas. (Our American Holidays Series.) (Moffat, Yard and Company. $1.) The Music Lover, by Henry Van Dyke. (Moflat, Yard and Company.) In Old School Days, by Will Carleton. Yard and Company. $1.60.) Boys of the Old Glee Club, by James Whitcomb Riley. (The Bobbs-Merrill Company, Indianapolis.) } Occasional Papers, by H. B. Irving. (Small, Maynard and Company, Boston. $1.50.) | Character Portraits Jrom Dickens. (Small, May- nard and Company, Boston.) The Early American Humorist. ‘Two volumes. (Small, Maynard and Company, Boston.) The Hook, by L. J. Bridgman. (Small, M and Company, Boston.) Abe Martin's Almanack, by Kin Hubbard. (The Bobbs-Merrill Company, Indianapolis.) / The Rebirth of Religion, by A. S. Crapsey. (The i John Lane Company. $1.50.) | Where Knowledge Fails, by Earl Barnes. (B. W. } Huebsch. 50 cents.) The Use oj the Margin, by E. H. Griggs. (B. W. Huebsch. 50 cents.) A Princess and Another, by Stephen Jenkins. (B.W. Huebsch. $1.25.) Round About Chicago, by Louella Chapin. (Unity Publishing Company,.Chicago. $1.50.) The Pilgrims and Other Poems, by Nathan Haskell Dole. (University Press, Cambridge, Mass.) Jersey Jingles, by L. H. Robbins, (Newark, N. J.) World Almanac, 1908. pany. 25 cents.) Dan Beard’s Animal Book. Company. $1.60, Fair Play. Walker, 244 West One Hundred and Forty-third Street. 15 cents.) A Rose of the Old Regime, by the Bentztown Batd. (Doxey Book Company. Baltimore, Md.) Janet of the Dunes, by Harriet T. Comstock. (Little, Brown and Company. $1.50.) (Mofiat, laynard (Press Publishing C (Moffat, Yard and comicbooks.com