Life, 1907-07-04 · page 47 of 48
Life — July 4, 1907 — page 47: what you’re looking at
What you’re looking at
This is **not a political cartoon or satire**—it's a **product advertisement** for Standard Sanitary Manufacturing Company's bathroom fixtures and plumbing equipment. The page shows two illustrated bathroom scenes (top) and a kitchen scene (bottom) depicting idealized domestic spaces with women using the fixtures. The imagery emphasizes cleanliness, modernity, and domestic comfort—selling points for early 20th-century consumers. The text promotes "Standard" brand sanitary ware as offering "beauty, perfect sanitation, life-long durability and moderate cost." A caution section warns consumers to verify authentic products by checking for the company's trademark ("GREEN and GOLD" label) to avoid inferior substitutes. The advertisement includes company contact information across multiple U.S. cities and offers a free 100-page booklet on bathroom design for six cents postage. This represents typical Life magazine content from this era: satirical editorial material mixed with commercial advertising.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
1 not vere one hto tell, ured : his slip ome were sub- It sion n, “for uation robotly the ac- to re topping speaker was the aggeret ¢ insult- “Tal- side and anecdote 10, while an effu- Hello, The 1" he re- Bellman. Beauty, perfect sanitation, life-long durability and moderate cost make “Standard” Ware the most satisfactory and economical sanitary equipment for the bathroom, kitchen and laundry in your home. Address Standard Sanitary ify. Co., Dept. 34, Pittsburgh, U. S. A. Offices and Showrooms in New York: “Standard” Building, 35-37 West 31st Street London, England, 22 Holborn Viaduct, E, C. New Orleans, Cor. Baronne and St. Joseph Streets Louisville, 325-329 West Main St. Pittsburgh Showroom, 949 Penn Ave. Cleveland, 208-210 Huron St. CAUTION: Every piece of “Staxdar” Ware bears our “Stardar®” ‘GREEN and GOLD" guarantee label and has our trade-mark “Stavdard cast on the outside. Unless the label and trade-mark are on the fixture itis not"Stardard Ware. Refuse substitutes—they are all inferior and will cost you more in the end. The word “Staxdard” is stamped on all our nickeled brass filtings ; specify them and see tbat you get the genuine trimmings with your bath and lavatory, etc. Our Book, “MODERN BATHROOMS,” tells you how to plan, buy and arrange your bathroom and illustrates many beautiful and inex- pensive as well as luxurious rooms, showing the cost of each fixture in detail, to- gether with many hints on decoration, tiling, etc. It is the most complete and beau- tiful booklet ever issued on the subject, and contains 100 pages. FREE for six cents Postage, and the name of your plumber and architect (if selected), ASS comicbooks.com