Life — May 16, 1907 — page 9: what you’re looking at

What you’re looking at

This page is primarily **advertising, not satire**. It features two car advertisements for the American Motor Car Company of Indianapolis: 1. **"The American Roadster"** - A high-powered automobile priced at $3,250, marketed as "the fastest, most reliable and safest car in the world for gentleman's road work." The ad emphasizes low center of gravity and road clearance. 2. **"The American Tourist"** - A touring car variant priced at $1,250. The left column contains **"The Literary Zoo,"** editorial commentary about Philadelphia's literary figures and periodicals, including mentions of *The Times Magazine* and *The Cosmopolitan*. Below the car ads are smaller advertisements for **Calder's toothpaste** and the **Hawkeye Refrigerator Basket**. The page reflects early 1900s consumer culture and advertising strategy in a satirical magazine.