Life, 1907-05-09 · page 2 of 24
Life — May 9, 1907 — page 2: what you’re looking at
What you’re looking at
# Analysis of Life Magazine Page This page contains **no political cartoons or satire**—it's primarily **early 20th-century advertising**. The left half advertises American Express Travelers Cheques, established in 1891, positioning them as a "modern form of carrying funds" for foreign travel. The globe imagery emphasizes international reach. The right half features three product advertisements: 1. **Veeder Odometer** (distance-measuring device for vehicles) 2. **Veeder Tachometer** (speed recorder for automobiles) 3. **Westinghouse Electric Fans** (for home comfort) All advertisements reflect the era's technological optimism—automobiles, electric appliances, and international travel as markers of modernity. The "Life" masthead indicates this is a lifestyle/humor magazine that, like today's publications, relied heavily on advertising revenue.