Life, 1907-04-18 · page 35 of 36
Life — April 18, 1907 — page 35: what you’re looking at
What you’re looking at
This page is primarily **advertising**, not satire or political commentary. It contains four commercial advertisements typical of early 20th-century magazines: 1. **O'Sullivan Rubber Heels** — promotes cushioned rubber heels for shoe comfort, claiming they benefit both wearers and apartment dwellers below by reducing noise. 2. **Egyptian Deities Cigarettes** — luxury cigarettes marketed with Egyptian temple imagery, positioning the product as a high-quality standard. 3. **Real Estate Listing** — a country property for sale/rent in Mamaroneck, New York, emphasizing amenities and waterfront views. 4. **Mullins Pressed Steel Boats** — motor and row boats marketed as faster and safer than wooden alternatives. There are no political cartoons, caricatured figures, or satirical commentary visible. The page reflects consumer culture and product positioning of the era, with advertisements using aspirational imagery (Egyptian luxury, waterfront estates, modern steel technology).
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Heels of New Rubber te of experience in the United States and Europe has established the fact that cushions of + on your heels are an actual benedt, and afe universally admitted to be a boo to men estate owners in renting fats insist that the occupants shall wear heels of new rubber the feeli Je occupying flats underneath them. required to equip their shoes with heels of new rubber, dopa them to relieve the burden of the day's toil, is it not time for you to -alue of these cushions of new rubber to you? bber Hi-els, be sure to specify O'Sullivan's. ‘They are the best, and the only + cannot supply, send 35c. and diagram of heels to manufacturers, The highest quality ever attained—the standard by which all other cigarettes are judged— EGYPTIAN DEITIES CIGARETTES fepresent “the standard of luxury” in smoking. In substance and in form, in every quality that delights and satishes the critical smoker, they have no equal. No. 1 Size, 10 for 35c. No. 3 Size, 10 for 25c. S. ANARGYROS, Manufacturer, 111 Fifth Avenue, New York Egyptian scenes. Colonnade. Temple of Isis. Phila. Country place located on Rye Neck at Mamaroneck, Westchester County, New York. About five acres, with water front of about 1,000 feet. The house has every convenience: running water, gas and clectric light, hardwood floors, open fireplaces, telephone, three bathrooms, etc. Twelve-foot porches surrounding the house give one of the most beautiful views of water and landscape on Long Island Sound. Stable and carriage house, brick ice house, greenhouse, boat house, tennis court, large gardens, For further partic- ulars, address Life Publishing Co., 17 West 31st St, New York MULLINS Pressed Steel BOATS Are the Fastest and Safest Boats Built ‘They are built of smooth, pressed steel plates, with a i lifeboat. The smooth, es, aod &! ry out o sink, and are elegant in The Mullins Steel Motor Boats have revolutionized motor-beat bu: superior in every way to wooden motor boats, They are equipped sit Engines, so simple in nstruction dso depend that a boy can Mullins Improved Underwater Exhaust, which makes them absolutely noiseless, Every boat is absolutely guaranteed. ‘Write for Catelogue of Motor Boats—Row Boats—Hunting and Fishing Boats | THE W. H. MULLINS CO., 122 Franklin Street, SALEM, OHIO 5} comicbooks.com