Life, 1907-04-04 · page 38 of 48
Life — April 4, 1907 — page 38: what you’re looking at
What you’re looking at
This page is primarily **advertising**, not political satire. The main content is a full-page advertisement for **Nestor cigarettes**, featuring an Art Deco winged logo and copy explaining the product's appeal: purchasing cigarettes in tins of 50 (for $1.25) keeps them fresher at home and office. The left column contains brief humorous anecdotes under "Our Foolish Contemporaries"—satirizing everyday social situations (courtroom interruptions, Scottish farmers, Russian composers)—typical of Life's light satirical content. The bottom features advertisements for **Old Crow Rye whiskey** and other products, reflecting early 20th-century magazine practices. **Historical context a modern reader needs**: This appears pre-Prohibition (whiskey advertised openly) and predates widespread health concerns about smoking. The casual marketing of cigarettes as a lifestyle accessory reflects early 1900s attitudes toward tobacco.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
" @NTEMPORAR' plating his: dil ‘Tur Sour ror Hosrrtatery: The Manor, Asheville, North Carolina, is the best ina South.— Booklet NEW KIND OF DUMA SPRING WATER made It famous.” Kentucky. Af had the two K cire American Press. Hotel Vendome, Boston Commonwealth Avenue, No smoke car or noise from of the h a case, and when the testi on his nent made, he 3 ase under advisement until next Wednes render a verdict in favor of the defend “NESTOR” It is growing more and more customary for the man who likes Cigarettes to buy them in tins of fifty ($1.25) and to have a ‘tin standing on his smoking table at home and another on his desk at the office. They keep in better condition this way, and one is not so liable to be out of cigarettes when he wants them. Io for 25 cents— $1.25 for tin of 50 NESTOR GIANACLIS CO. Cairo BOSTON Lond»a OLD CROW RYE BOTTLERS, NEW YORK sreaar WHISKEY sous torens, new 498 4 | | 1 ' | ] i comicbooks.com