Life, 1907-01-10 · page 22 of 24
Life — January 10, 1907 — page 22: what you’re looking at
What you’re looking at
This is primarily a **subscription advertisement**, not a political cartoon. Life Publishing Company is promoting a sepia photogravure print titled "An Old Love Song" by artist C. Cipple Seetnee as an incentive for new annual subscribers ($5.00/year). The image shows a **sentimental scene**: figures in an interior, with a couple visible through a window, suggesting a romantic or nostalgic moment—typical of early 1900s popular imagery. **The hook**: The actual artwork will *not* be sold separately. Instead, it's offered exclusively as a premium to new subscribers who pay before February 1, 1907. The large hand-printed version (19x24 inches) was meant for framing as home decoration. This reflects Gilded Age marketing strategy: *Life* magazine used attractive artwork as a collector's incentive to build subscription revenue. Subscribers could alternatively select from 127 other prints in their catalog worth $2.50.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Drown by C. Cipte Seetnee Cepriteet 1908, Lite Pubuieding Company The size of the charming picture (of which this isa reproduction in miniature) is 10x15 inches, The large print is a sepia photogravure, plate marked. It is hand-printed on Exora steel-plate paper, 19x24, ready for framing. The Picture Will Not Be Sold But the large print will be delivered, carriage prepaid, to every new sub- scriber to LIFE at $5.00 a year, if we receive the remittance before February 1, 1907. In place of “An Old Love Song.” new subscribers may, if they so prefer, seled prints from our catalogue to the value of $2.50. The handsome little catalogue of LIFE’'S PRINTS, with miniature reproductions of 127 drawings, will be sent to any address on application. LIFE PUBLISHING CO., 17 WEST 3la STREET, NEW YORK CITY who li Fay Fa Fay Fay to lyir Fay Fav Fay tional, Fay Fav —Bal of in Centia swamy time I grily t that ha the tig yawn oa his Th ing his with hi achain and, ri comicbooks.com