Life, 1906-12-06 · page 11 of 64
Life — December 6, 1906 — page 11: what you’re looking at
What you’re looking at
This page is primarily **advertising**, not satire or political commentary. It promotes "The Maxfield Parrish Calendar for 1907," featuring four color paintings by the renowned American artist Maxfield Parrish. The ad describes the calendar's subjects as three-color reproductions including "Spring," "Summer," and "Harvest"—described as "the best of Mr. Parrish's recent paintings." The text emphasizes the calendar's aesthetic value, suggesting that after serving as a functional calendar, each image could be framed as decorative art for home display. At $2.50, it's positioned as an upscale Christmas gift. The ad directs readers to purchase through local retailers or directly from P.F. Collier & Son in New York. This reflects early 20th-century marketing of fine art reproductions as affordable luxury goods for middle-class homes.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Four Superb Color Pictures By 1 Maxfield NZ A The original paintings H ~ P of these subjects have Parrish lately been exhibited in FOR THE YEAR 1907 the principal art g2"!cries of New York, Philadel- phia, Chicago, Wash- ington, Cincinnati, St. Louis, Minneapolis, Grand Rapids, etc. For 1907 HIS is unquestionably one of the most beautiful calendars ever produced. The subjects are three-color repro- ductions and include “Spring,” “Summer” (shown below), and “Harvest”—the best of Mr. Parrish’s recent paintings—now being exhibited in the principal American art galleries. It makes an ideal Christmas gift. When the cal- endars have served their purpose, each subject may be framed —making handsome pictures for the den, library, or parlor. Printed in full colors and mounted on fine art paper and bound with heavy tasselated silk cord. Flat in boxes, $2.50 list. Go to the best stationery, book, art, pic- ture, jewelry, or department store in your town and ask for this calendar. They have it or can get it. Insist upon seeing it. If they will not get a copy for you, send money-order direct to us and we will ship the calendar boxed, and packed flat, express charges prepaid. Address CALENDAR DEPARTMENT P. F. COLLIER & SON 414 West Thirteenth St., New York BE SURE AND READ COUPON | comicbooks.com