Life, 1906-03-15 · page 27 of 38
Life — March 15, 1906 — page 27: what you’re looking at
What you’re looking at
This page from *Life* magazine (page 343) reproduces a famous advertisement: the RCA Victor "His Master's Voice" image showing a dog listening to a gramophone/phonograph. The image is credited "Copyright 1906, by Life Publishing Co." The satirical caption repurposes the commercial image's title to make a political point—though the specific context isn't entirely clear from this page alone. The joke likely critiques someone or some group as slavishly obedient ("his master's voice"), either mocking political servility, corporate loyalty, or uncritical acceptance of authority. The iconic dog-and-gramophone image makes the insult pointed: the subject is being compared to a dog mechanically responding to commands. Without additional context from surrounding articles, the exact target remains unclear.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
HIS MASTER'S VOICE. comicbooks.com