Life, 1905-10-12 · page 2 of 26
Life — October 12, 1905 — page 2: what you’re looking at
What you’re looking at
This page contains **no political cartoons or satire**—it is primarily **automobile advertisements** from the early 1900s. The left side advertises the **Columbia Electric Brougham**, an electric vehicle marketed as an improvement over previous models, emphasizing its 18-mile-per-hour maximum speed and ease of operation. The text notes it's designed for "private use only." The right side features ads for the **American Mercedes** (built under license in New York) and the **Fiat**, described as "The Aristocrat of Auto Cars." These ads highlight luxury, foreign prestige, and manufacturing quality. The advertisements reflect the early automotive era when electric vehicles competed with gasoline cars, and foreign makes signified status and sophistication to American consumers.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
COPYRIGHT FOR GREAT BRITAIN BY JAMES HENDERSON UNDER THE ACT OF 1001. A043 LP, Weight 2200 Lin, . The only foreign car built in this country that is an i \ EXACT AND AUTHORIZED COPY, part for part, of the car built by its parent com- American Mercedes BROUGHAM || *72sctsn"sc Send for catalog giving description of car and explaining the intimate relations existing between our parent com- pany (Daimler Moteren Gesselscha/t) and ourselves. DAIMLER MANUFACTURING COMPANY |} \:: 953 STEINWAY AVENUE, LONG ISLAND CITY, N. Y. NEW YORK GARAGE, 10 WEST SIXTIETH STREET TT illustration shows the new model Columbia Electric Brougham, Mark LXVIIL It is much lighter than any electric Brougham previously made admitting the use of resilient pocumatic tires ‘The maximum speed is 18 miles an hour. There are many important improvements. Five epceds forward ; three reverse, give Bexibility of operation. Its appointments are smart ; its conveniences of travel" deluxe” throughout. ‘This vehicle is made for private use only, and is designed to succeed previous Columbia Electric Broughams, which have been favorite TOWN vehicles of people who have and demand the best of everything in New York, London, Pans and other large cities. To same chassis are supplied Landaulet, Victoria and Hansom bodies. To secure early delivery orders should be placed now. No less distinctive and preferable among electric vehicles are the lighter Columbias—Surreys, Victoria-Phaetons and Runabouts. tric Carriage Catalogue on request ; also separate catalogues of Columbia Electric Commercial Vehictes and Columbia Gasolene Cars. ELECTRIC VEHICLE COMPANY, Hartford, Conn. New York Branch: 134-136-138 West 39h Street. Seago Branch. 132 1396 Michigan “ ” Rowton? Columbla sotor ¥ eanhope Street. THE ARISTOCRAT OF AUTO C. " Ee ea rane Yaseen Gar inh Ot aad Holder of Five World's Records Winner of Second and Third in Gordon Bennett Bact paris, °a* Diancht, 19 Boulevard Matesherbes, Recent shipments enable us to make prompt deliveries of open and inclosed cars Member dnectation of Licensed Automobile Mansfactarers HOLLANDER & TANGEMAN “iemednporterswnders Ag 3 and 5 West 45th Street, New York. tn comicbooks.com