Life, 1905-06-01 · page 50 of 52
Life — June 1, 1905 — page 50: what you’re looking at
What you’re looking at
This page is **almost entirely advertising** with no political cartoon or satirical content. The ads showcase luxury goods for affluent early-20th-century consumers: - **Meriden Company** advertises sterling silver flatware sets for wedding gifts, emphasizing quality craftsmanship - **Smith Gray & Co.** promotes a "Livery Department" providing uniforms for servants (coachmen, footmen, chauffeurs, house servants)—reflecting the era's servant-keeping wealthy class - **Viyella** markets flannel clothing for both men and women - **No. 4711** glycerin soap claims imperial Russian court endorsement and ultra-purity The page reflects Edwardian-era consumer culture: formal servant hierarchies, elaborate entertaining with matched silverware, and luxury imported goods. There is no satire or political commentary visible—just straightforward product promotion targeting the wealthy.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
The Meriden Company invite attention to their present full stock of sterling silver suitable for WEDDING GIFTS Compact, richly finished wooden chests of matched pieces of knives, forks, spoons and cutlery — make presents that are both beautiful and appropriate. Wee invite special attention to our new pattern in Sterling Silver- The Cloeta made in matched pieces and entirely differ- ent in character from anything heretofore shown. The pattern is made in good substantial weights, handsomely finished in gray with burnished bowls, blades and tines. THE MERIDEN CO, SUvEisus International Sdver Co. Succenor 218 Fifth Avenue Madison Square NEW YORK The Livery Department is a large and important department in our business. It pro- vides complete livery appointments, and uniforms for Coachmen, Footmen, Chauffeurs, and House Servants; and has a valuable clientele of par- ticular people to whom it has given satisfaction for years. Write for booklet. Smith Gray & Co. BROADWAY AT THIRTY-FIRST ST. NEW YORK FULTON ST. AT FLATBUSH AVE. | ; BROADWAY AT BEDFORD AVE. i BROOKLYN YELLA’ FLANNEL Women’s Men’s Shirt Waists Pyjamas Pyjamas Shirts Dressing Gowns _ Vests Golf and Golf and Tennis Suits Tennis Suits “VIVELLA’ CAN BE OBTAIN AT THE LEAD- RETAIL AND » 'S FU. SHING STORES DOES NOT SHRINK The best plycerine Soap, **No. 4711." Its purity 1s absolute. Its perfume unequalled. Used for years in the Court of H. I M.,the Emperor of Russia. Can be applied to the most tender and delicate skin. Manufactured by FERD. MULHENS, Cologne, o R. Gormany. Sole U. S. Agents, MULHENS & KROPFF, 298 Broadway, Now York. Send 15 cents for full sive sample cake.