Life, 1905-05-18 · page 8 of 32
Life — May 18, 1905 — page 8: what you’re looking at
What you’re looking at
This page consists entirely of **advertisements**, not political cartoons or satire. The ads promote: 1. **Williams' Shaving Stick** - positioned as a marker of refined taste and "fastidious" masculinity 2. **French Lingerie** from The Linen Store (James McCutcheon & Co., NYC) - emphasizing hand-made quality and exclusivity 3. **Andrew Usher & Co's Old Vatted Glenlivet Whisky** from Edinburgh, with a chemical analysis endorsement 4. **Peerless automobiles** - available in multiple horsepower models, marketed as reliable for both long-distance and local travel These luxury goods target wealthy consumers. The Peerless ad notably emphasizes reliability and ease of use—relevant to early automobiles when mechanical failure was common. All reflect early 1900s consumer culture and class aspiration rather than satirical commentary.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
“The man who uses es Williams’ Shaving Stick is at once recognized as a man of fastidious and exacting tastes” WILLIAMS 2 FRENCH LINGERIE AT “THE LINEN STORE.” We deal only in hand made French goods, and every picce in our assortment has been selected for its especial daintiness, beauty and quality. The prices range as follows: Chemises, with embroidery and lace decora- tions, at from $1.25 to $30.00. Drawers, embroidered and lace trimmed, at from $2.00 to $25.00. Nightgowns, very daintily hand embroidered, at from $2.75 to $50.00. Corset Covers, with high or low neck, at from $2.75 to $28.00. The furnishing of Trousseaux is one of our specialties, and a choice assort- ment of Bridal Sets is always carried in “ Registered stock. . Trade Mark, Mail orders have our prompt attention. JAMES McCUTCHEON & CO., new’Sere**S" REGISTERED EDINBURGH. wow awn Export AGENTS, Frann Baitr &CO.$9. Mane lant, EC Analytical Laboratory Surgeons’ Mail, Edinburgh, 2nd November, 1891, T have made a careful chemical analysis of Andrew Usher & Co.'s Old Vatted Glenlivet Whisky (a blend of Glenhivet and other Whiskies " tock in sealed cases for delis 2 find such to he of e trom and wholesome bev . Stevenson Macadam, P’h.D., PRS. Lecturer on Chemistr; G. S. NICHOLAS, Sole Agent, 43 Beaver St., New York. = The car that always takes you as far as you want to go, as fast as you want to go and brings you back again without trouble or annoyance. 1905 Catalogue Sent on Request 24 H. P. $3,200 35 H. P. $4,000 60 H. P. $6,000 Send for Booklet No. 2, which shows what the Peerless Car has done on the road and on the track. Peerless Motor Car Co., 40 Lisbon St., Cleveland, 0. Member Association Licensed Automobile Manufacturers. comicbooks.com