Life, 1905-05-04 · page 40 of 48
Life — May 4, 1905 — page 40: what you’re looking at
What you’re looking at
This page is primarily advertisements with a humor story. The main content is a satirical anecdote mocking both a pretentious French hairdresser and an imperious American lady. **The joke:** An American woman enters a Berlin hair salon and demands the proprietor use specific bottles for her shampoo treatment without listening to his warnings. The punchline reveals the "brown liquid" she insisted he apply was actually his soup—he'd been eating lunch when she arrived. The story satirizes: (1) American tourist arrogance and refusal to take local expertise seriously, and (2) the fussy, demanding behavior of wealthy female clients who ignore professional advice. The surrounding ads (Nestor cigarettes, Garrick Club whiskey, Lewis and Clark Exposition travel) reflect typical early-1900s luxury brand marketing to Life's affluent readership.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
As aman is known by the company he keeps, so are smokers of ESTOR (NESTOR GIANACLIS, CAIRO) CIGARETTES recognized to be discriminating judges of all that goes to make perfection in cigarette construction. SPECIALTY. — Twenty-two Carat Gold-Tipped “Queens” and “Kings.” Nothing io the market like them — quite unique. A FACT. he delicacy and flavor of Nestor Cig imported in larger packages, Order ettes are better retained when hhe $0 oF 100 (tin) of your dealer, LEDGER, SONS & CO., Sole Importers, 20 Central St., Boston. / Rye Whiskey sh Fer Garricth Club ALFRED E. NORRIS & CO., PHILA. Ae All Good Places Main Thoroughfare to the Lewis and Clark Exposition in 1905. Will be via the UNION PACIFIC. This route gives you 200 miles along the matchless Columbia River and a trip to PORTLAND AND THE NORTHWEST WITHOUT CHANCE Two Through Trains Daily. Equipped with Pullman Palace Sleeping Pullman Tourist Sleeping Cars, Dining Cars, Free Reclining Chair Cars, etc., ete, INQUIRE OF E. L. LOMAX, C.P.&T. A. Omaha, Neb. In the Soup. A’ American lady went into a French hair- dresser’s establishment in Berlin to get a shampoo. he proprietor was a tall, thin man, with all the grace and suavity of a dane ing-master. He came forward in haste as the door opened. “Ah, Mad ment for ze scalp. Oui, yes,” said he, bowing low with a wide sweep of the hand “Yes, and I have my own notions about how it should be done,” replied “Where do you keep your preparations, si “Ah, ingredients—they are here, Mad- ame, ¢ artist, leading the way to a xed to the wall at the back of the room, upon which there stood a long line of bottles and jars. The lady recognized many of the prepara- tions and thus regained much of her assur- me weeshes a tre, Madame read sked the proprietor, wait, if you please. First, I want se of that, id, pointing to a bottle. The hairdresser nodded. ure, Madame.” “And then you may rub in some of that.” She pointed to a jar of a familiar lotion. “Oui, zat will be excellent, Madame.” “Then a good rubbing with that,” she went on, indicating an open bow! which contained a thin brown liquid. “Mais, non!” cried does not weesh it!” “Yes, I do!” replied the lady sharply. “But, Madam “Do as I say, if you please,” she interrupted in a vexed tone. The proprietor shrugged his shoulders, but he did as he was bid. Eve ng went well except that the brown liquid did not smell just as she had expected, and produced a curious sensation of warmth as it was applied. “Wasn't that brown liquid a shampoo mix- she asked with growing doubt as he “It ees my pleas- the other. “Madame ture finished. “Non, Madame,” he replied, politely; “I put it on because Madame inscests. But you see I was eating my—what you call it?—lunch when Madame came. Zis bow! contained my soup, Madame !"—Lippincott’s Magazine. ARROW Quarter Size Collar. Over 100 other styles. 15 cents each; 2 for 25 cents. CLUETT, PEABODY & CO., wanes oF clive cm amare TROY. N.Y. comicbooks.com