Life, 1904-12-01 · page 58 of 64
Life — December 1, 1904 — page 58: what you’re looking at
What you’re looking at
This is a **book advertisement page**, not a political cartoon. It showcases fiction titles from publisher Bobbs-Merrill Company, featuring novels like "The Cost," "The Yoke," and "The Man on the Box." The left sidebar contains **marketing copy** targeting readers—"Let Those Now Read Who Never Read Before" and "Let Those Who Always Read Now Read The More"—designed to appeal both to new and habitual readers. The books advertised are **contemporary commercial fiction** of the early 1900s, emphasizing American characters and settings ("refreshingly American"), romance, adventure, and moral wholesomeness. The decorative art-nouveau border and illustrated portraits of characters reflect the period's book design conventions. This represents **mass-market publishing** aimed at middle-class American readers—no political satire is present. The page functions purely as a sales vehicle for Bobbs-Merrill's catalog.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Let Those Now Read Who Never Read Before Books on this sheet for sale at all booksellers, or sent postpaid by the publishers QNOA JHL THE COST “The characters in Mr. Phillip’s novel, The Cost,’ are genuinely, thoroughly, refreshingly Am can,— people whorn you feel it would be a pleasure to know, honest, prosperous, whole- Collier's Weekly, By Davin Granam Parcuies, With sixteen illustrations bs Harrison Fisher. 12mo, cloth, $1.50 pose THE YOKE A Remance of the Days when the Lord Redeemed the Children of Leract from the Bondage of Egypt. The people, press, and pulpit of America have united in reading and praising this remarkable tate of the Exodus. By Euizavetw Mitte, Ornamental cloth, 12mo, 626 pages, $1.50 postpaid. ZELDA DAMERON In “Zelda Damer we find a picture of the Middle West at once start- lingly and attractively true. ‘The heroine, Zelda, is a strange sweet mixture of pride, wilfulness, and lovable courage. By Mrrgnitw Nicuot- son, author of The Main Chance."* With portraits of the characters by Jobn Cecil Clay. Cloth, 1 $1.50 postpaid. THE WELL IN THE WOOD Here is a book for children that tells a real story, A little girl fastens a spray of Enchanter’s Nightshade in her hair, and learns to know the birds and beasts in a most sur- prising manner, The book is full of clever songs and verses, of the kind that children love. By Beat Leston Tavton. Illustrated in two colors by Fanay Y. Cory, 12mo, cloth, i HER INFINITE VARIETY “A delight to the eye, and a really beautiful gift. By Beano Wuittock, author of The 13th District. Twelve photogravures, from the drawings by Howard Chandler Christy. 12mo, cloth, $1.50 postpaid class of fiction that fi mance and excites law.""— The Outlook By Francis Lyxpe, thor of “The M. Appleby,"* wit tions byA.1.Ke cloth, $1.50 postpaid, A CINCHAM ROSE “A remarkable book of studio life, sustained in power and interest, strong in its characterizations and picturesque in its treatment of —Harper’s Weekly. By Auice Woons Uttman, author of * Edges.” iece by the author. 12mo, cloth, $1.50 post THE MAN ON THE BOX Here is a gay romance ot Washington today, full of dash and. spirit, seasoned with a touch of tragedy. Mr. MacGrath knows how to compress a wonder- ful lor of acti i pages and love stori By Haroun MacGrartn, author of Crown” and **The Grey Cloak.” Illustrated by Harrison Fisher. 12mo, cloth, $1.50 postpaid. FANTASMA LAND ‘The adventures of Dickey in “ Fantasma Land"? x¢ amusing, instructive, refreshingly fantastic, but never tam. Underneath the simple narrative is subtle criticism of life that only grown-ups can appreciate. A book of entertainment for all. By Cwanirs Raystonp Macavtey. W illustrations by th> author. 12 mo, cloth, $1.25 FOLLY FOR THE WISE One of the most exhilarating books of nonsense eve By Caouyx Wetts. Illustrated by Gustave Verte), F. Y. Cory, Florence Scovel Shinn and Oliver Herferé. 12mo, cloth, $1.00 net. (Postage 10 cents ) Ny Preeti ieee comicbooks.com