Life, 1904-11-17 · page 24 of 24
Life — November 17, 1904 — page 24: what you’re looking at
What you’re looking at
This is primarily an **advertising page** rather than satirical content. The dominant feature is a book advertisement for Charles Dana Gibson's *Everyday People*, showcasing his famous pen-drawn illustrations of elegant women and society figures. Gibson was America's premier illustrator of the era, celebrated for capturing refined urban life. The page also contains three liquor advertisements (Gordon's Dry Gin, Martell's Brandy) and a pitch from Life Publishing Company itself, offering pictures for home decoration "at a small cost"—positioning Life magazine illustrations as affordable art for middle-class homes. The Gibson book advertisement emphasizes his artistic authority and the cultural value of his work, quoting praise from major newspapers. This reflects early 20th-century America's appetite for illustrated magazines and Gibson's celebrity status as a visual chronicler of contemporary high society and manners.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
\jHe has no superior in the world as a master ot pen drawing."—Chicago Kecord-Herald. Conytight, 1904, by Charles Scribuer's Sons, EVERYDAY PEOPLE By CHARLES DANA GIBSON “ His style grows constantly in breadth and authority, and we hope he may long be spared to a, world which needs ‘such art as his to keep it sweet—New York Boening Pos $4.20 net. == ~—(expressage extra) Edition de luxe (limited), $10.00 net * CHARLES SCRIBNER’S SONS, New York GORDON’S DRY GIN RDON} With Everywhere IF & COS | ! Connoisseurs Procurable z | Most Popular FOR COCKTAILS, FIZZES AND RICKYS REPRESENTED NEE. LAMONTAGNE & SONS THE U. S. BY 45 Beaver St., New York November 17, 1905 ARE YOU FURNISHING A HOUSE OR DECO. RATING A ROOM? HAVE YOU WALL SPACES OR SPOTS WHICH YOU WISH TO MAKE ARTISTIC. ALLY EFFECTIVE AT A SMALL COST? LIFE’S PICTURES ARE PARTICULARLY APPROPRIATE, AS THEY LEND AN AIR OF REFINEMENT TO ANY HOME LIFE. PUBLISHING COMPANY 417 West Thirty-first Street NEW YORK MARTELL’S THREE STAR AND LIQUEUR BRANDIES GENUINE OLD BRANDIES MADE FROM WINE AT ALL CAFES AND RESTAURANTS G. S. NICHOLAS, soe agent 43 BEAVER STREET NEW YORK PRESS OF THE J. W. PRATY COL, NEW YORK comicbooks.com