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Life, 1904-07-07 · page 32 of 40

Life — July 7, 1904 — page 32: what you’re looking at

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Life — July 7, 1904 — page 32: Life, 1904-07-07

What you’re looking at

This page is primarily **advertising**, with several product advertisements dominating the layout: Winchester rifles, M&M portable houses, and Franklin automobiles. At the bottom right is a brief **editorial column** ("The Critics and the Manager") addressing a lawsuit where theatrical manager David Belasco sued *Life* magazine for $100,000 over negative theatrical reviews. The writer argues that critics rarely harm business that severely—in fact, harsh reviews often *increase* attendance, making such massive damages unlikely. Below that are two short **humorous anecdotes** unrelated to the main content: one about an Orville Wright grocery-store incident, and another prison joke about bigamy. The page reflects early 1900s concerns about press freedom and the theatrical industry's attempts to control critical coverage.

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Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

LIFE- WIN CHESTER AUTOMATIC RIFLE 22 CAUBER MODEL 1903» LIKE HISTORY IT REPEATS ITSELF As a means of pleasure and sport, the Winchester Automatic Rifle is as far ahead of any other .22 Caliber as an automobile is ahead of the historic one horse shay. After loading this rifle, all that it is nec essary to do to shoot it ten times is to pull the trigger for each shot. Although automatic in action, it is simple in construction and not apt to get out of order. For city, country or camp it is the gun of the day. To shoot it is to appreciate it. You can handle this rifle and see it shot in our demonstrating booth at the St. Louis Exposition. See our Exhibits at St. Louis, in Manufacturers and Fish and Game Buildings. WINCHESTER REPEATING ARMS COMPANY * NEW HAVEN, CONN. M@aM PORTABLE FE HOUSES Summer Cotta: Automobile Houses Children’s Play Houses Hunters’ Cabins Photograph Gallories, Etc. Made by automatic machinery where the wood grows. Better bulit and better look- ing than you can have constructed at howe and at much leas com. Wind and water Might. “Artistic in design. ‘Constructed on ‘the Crit System, (Panels interchangeab! cllouses shipped complete 1n every eta ed and ready for tion, according to size of house, NO NAILS. 3,89 STRIKES. NO CARPENTER NO WORRY. Rverything fita, jue jane can erect them. WE PAY THE PREIGHT. wi for cal 1. Tell us what will give you a delivered Brice at once, MERSHON & MORLEY COMPANY, 900 Broadway, SAGINAW, MICH. Luxurious and Practical The Franklin is a comfortable car- riage with plenty of room, strong elas- tic springs, and luxurious upholstering. y car can be comfortable and luxurious in this way, if the makers will put enough money into it. But no other car has the comfortable sense of lightness, power and strength that are made possible by the wonderful Frank- (én four-cylinder air-cooled motor. Send for handsome but sensible catalogue which tells about the three Franklins— Light Car Light Tonneau 24H, P. Touring Car H. H. FRANKLIN MFG. CO., 311 Geddes St., Syracuse, N. Y. Member Association Licensed Automobile Manufacturers The Critics and the Manager; HE question of the rights of critics and theay managers is again before the public. The! York publication, Lire, has been sued by K\ Erlanger, the theatrical managers, for $100,000 {¢ leged damages by that paper upon them in the a of its theatrical reviews, We are not, of course, acquainted with the m the case at this distance to an extent that would j us in presuming to attempt to say who is in the in this particular instance. But we have an idea very few newspapers or other publications ever hay any theatrical firm to the extent of anythiog $100,000. Some of the most savage criticisms written have merely had the effect of inspiring py curiosity in plays and players and crowding theatres in which they were to be seen, Sometiay good, hard knock has the effect of making busine the briskest for the performers who are knocked critics. Imagine the number of people who would hy be kept away from a theatre in order to maby managers losers of $100,000! Any publication could have this effect on the theatrical business criticisms ought to be willing to pay $100,000 for advertising it would get. It would unquestionab regarded as the most powerful publication that t in this or any other country.—Brockion (Mass.) Enterprise, NVICT: Well, I reckon I'd rather belj the penitentiary than outside. Visttor: Why / “I'm in here for bigamy Chronicle. ” — Chics RVILLE WRIGHT, the flying macté man, told a reporter this story “A little boy bustled into a grocery q day with a memorandum in his hand. ‘Hello, Mr. Smith, he said. ‘I want teen pounds of coffee at 32 cents.’ “Very good,’ said the grocer, and he down the sale, and put his clerk to packing ¢ coffee, ‘Anything else, Charlie?’ “*Yes. Twenty-seven pounds of sugar 9 cents.” “The loaf, eh? And what else?” “Seven and a half pounds of bacon 20 cents.” “*That’s the Arrow brand. Go on.’ “‘Five pounds of tea at 00 cents; clew and a half quarts of molasses at 8 cents a pir two eight-pound hams at 21!4 cents, and dozen jars of pickled walnuts at 24 cents J jar’ \ “The clerk bustled about, made out the bill “It’s a big order,’ he said. ‘Did yo mother tell you to pay for it, or is it to \ charged?” “‘My mother,’ said the boy, as he pock the neat and accurate bill, ‘has nothing to with this business. It is my arithmetic less@j and I had to get it done somehow, ’""— Hail ington Post. and the gro¢ IND MOTHER: Jane, has Johnny home from school yet? Jane: Ithink so, I haven't seen him the cat is hiding under the stove.—Rochvste | Union. comicbooks.com