Life, 1904-03-10 · page 20 of 20
Life — March 10, 1904 — page 20: what you’re looking at
What you’re looking at
This is primarily an **advertising page**, not political satire. It contains four commercial advertisements: 1. **Barton & Guestier** (Bordeaux wines and olive oil) 2. **El Príncipe de Gales** (King of Havana Cigars) — featuring a military figure in formal dress, likely referencing the Prince of Wales 3. **Pope Manufacturing Company** — advertising their two-speed chainless bicycle, showing two cyclists; the text emphasizes this as a mechanical innovation 4. **A. de Luze & Fils** (Bordeaux wines) — sold through New York and Boston distributors The only potentially satirical element is the cigar advertisement's use of royal imagery to market a luxury product. Otherwise, this reflects early 1900s consumer advertising targeting wealthy Americans interested in imported European goods and new mechanical technologies.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
‘March 10, 1904 BARTON & GUESTIER BORDEAUX Fine Clarets, Sauternes, Cognac Vierge, and : Olive Oil BORDEAUX \\ HUILE D'OLIVE / Ke Clanifiee f \ E. LA MONTAGNE & SONS 45 Beaver St., New York DE FREMERY & CO. San Francisco, Cal. AINLESS BICYCLE nge from aa tolow ae for hill A. DE LUZE & FILS fa BORDEAUX ‘ADE LUZE & FILS BORDEAUX FRANCE and ire s Sauternes SOLD BY PARK & TILFORD, New York S. S. PIERCE CO. Boston comicbooks.com