Life, 1904-01-07 · page 2 of 36
Life — January 7, 1904 — page 2: what you’re looking at
What you’re looking at
This page is primarily **automobile advertising**, not political satire. It contains four car advertisements from January 1904: 1. **Cadillac** - emphasizes power and control, claiming superiority in an "actual test" 2. **Peerless Touring Cars** - marketed as luxury vehicles ($2,400-$3,600) 3. **Haynes-Apperson** - highlights official contest wins and mechanical innovations 4. **Locomotile** - stresses American-made quality comparable to imported cars The only potential social commentary is implicit: these ads collectively reflect the **emerging automobile industry and early-1900s consumer culture**, when cars were luxury goods accessible only to the wealthy. The repeated emphasis on safety, power, and American manufacturing suggests growing competition and nationalist pride in domestic auto production. There are no political cartoons or satirical commentary on this page.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
In Twice Its Length That the ample power of the Cadillac Automo- bile is under absolute control at all times is shown in this actual test of stopping the car in a dis- tance equal to twice its length while running at an eighteen-mile rate. This may be done with some machines that cost more than twice as much. The Cadillac—at several hundred dollars less price —has all other desirable features of the costly cars. The CADILLAC engine is very compact and powerful; transmission yeara triumph of mechanics; the steering wheel very sensitive; the brakes relluble un prerade and speed; stron: derful durability, Speed I rigid frame work; 24 to. 30 milesan hour: tx. Model A. 1901, ah xO. With ‘Our free ilustrated Y nearest you where the Cadillac ‘en und tried CADILLAC AUTOMOBILI Me of Live CO., Detroit, Mich. her Assoctat Automobile Manufaet For’ p. Tho 1904 Haynes. Apperson is the only Automobile of 1904 model that has been officially tested in @ contest, and thoroughly tried out. jels in the New York to 1 Two First Class Awards It shows fower mechanical changes and contains more features that years of use have proved perfect in practice than any other, and is backed by an unequalled past record-seventeen contests entered—seventeen contests won, with stock cars. ars have practically been sold be! ec our TWO MODELS at the New Get Chicago shows. HAYNES- APPERSON CO., Kokomo, Ind., U.S. A. The Oldest Makers of Motor Care in America of Lice Eastern Representatives Membersof the Assoc’ Avenue, Chicago, Auto, Manuf'r's. Br: Store: 1420 Michi Yi ROOKLYN. AULOMO West 431 St, New York nts, San Francisco, CO., ro. NATIONAL AUTOMOBILE & att } appointments and absolute safety of The Peerless Motor Car Co., NUMBER 11¢4 The Luxury of Living finds fullest expression in the perfect Peerless Direct Drive Touring Cars) $2,800 to $6,000 The new Peerless Limousine Car is the highest attainment in Amer- ican automobile construction; the acme of ease, comfort and elegance. Cleveland, Ohio, U.S. A. Member Ausociation Licesiel Netemetite M Gasolene Touring Cars «QUAL to the best imported cars in material, workmanship. and finish —but, better adapted to American conditions. Ample clearance and inter- changeable parts. All this means much to the Auto- Tourist in the United States. As handsome and luxurious as money can buy. A marvel of comfort and durabilit Powerful engi developing 22 Horse Power give great speed when desired, and ample reserve power for hills, bad roads, and unusual conditions. Sewing machine quietness. Complication avoided. TRUE SIMPLEX | Hus wonger wbeel base a Our new catalogue { is full of detailed information. * Locomobile Company of America | BRIDGEPORT, CONN. Member of the Association of Licensed Automobile Manufacturers. comicbooks.com